Great angle! #discoverflatiron #Repost  <a target="_blank" href="">@behindthescenesnyc
"Be</a>so happy that when others look at you, they become happy too." MORNING GUYS!!! Photo Credit:
 <a target="_blank" href="">@crystalbadvisor</a>
Great angle! #discoverflatiron #Repost @behindthescenesnyc ・・・ "Beso happy that when others look at you, they become happy too." MORNING GUYS!!! Photo Credit: @crystalbadvisor #BehindTheScenesNYC
2 days ago
These geraniums need no filter! #discoverflatiron
These geraniums need no filter! #discoverflatiron
2 days ago
About the BID
about bid

The Flatiron/23rd Street Partnership Business Improvement District, formed in 2006, is a nonprofit organization whose mission is to enhance the area's reputation as one of New York's most vital and exciting neighborhoods. 

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What’s New

111New Neighbor: Cesar

New Neighbor: Cesar

On May 16th, the Italian-based kitchen design company Cesar débuted a West 23rd Street showroom--its first flagship store in North America. Since 1969, Cesar has produced top-notch kitchen furniture for the European market with stores in Milan, Genoa, Paris, and Cannes. Now, Cesar hopes to provide America with gorgeous, one-of-a-kind kitchen designs.

Cesar builds quality, high functioning tables, cabinets, and other such kitchen furniture without making any aesthetic sacrifices. Gil Kovalsky, the flagship's General Manager, stated, “Cesar design meets the American customer's need for high-quality, flexible proposals and bespoke solutions in their kitchen environments.” In order to ensure that the 23rd Street showroom conveys Italian expertise, Cesar teamed up with the Garcia Cumini Associati studio. From the color and texture of the walls to the wood stained floors, every aspect of Cesar’s new Manhattan showroom beautifully complements the elegant kitchen settings on display.

According to Daphne Blair Chu, the local Director of Operations, Cesar found the Flatiron District to be the perfect fit for their New York City flagship store; it already contains several top design and architectural firms, as well as some outstanding home furnishing stores. The neighborhood’s repertoire of restaurants and retail shops beautifully complements Cesar’s unique offerings. Furthermore, the Flatiron area benefits by being accessible by all forms of transportation. 

Hours are Monday to Friday from 10:00 a.m. to 7:00 p.m. and Saturday and Sunday from 11:00 a.m. to 6:00 p.m.

Cesar, 50 West 23rd Street, between Fifth Avenue and Sixth Avenue, (212) 505-2012.

111Speaker Series Recap: District Safety and Security

Speaker Series Recap: District Safety and Security

On Friday, May 6th, Deputy Inspector Brendan Timoney, the Commanding Officer of the NYPD’s 13th Precinct, addressed neighborhood property owners, businesses, and residents as part of the Flatiron/23rd Street Partnership’s Speaker Series. The event was hosted by General Assembly at 10 East 21st Street.

Timoney reported that the 13th Precinct is having a very good year so far, with yearly decreases in almost all major crime categories including a 12.3% decrease in felonious assault and a 87.5% decrease in grand larceny auto.

In addition to giving an update of neighborhood crime and safety trends, Timoney also gave event attendees a wide range of easy crime prevention tips. These included closing and locking all windows and doors when leaving home (even on warm days), locking up belongings at the gym, and never leaving personal property unattended while in public.

Timoney also informed event attendees about the existence of fraud executed via data-skimming devices illegally installed on ATM machines or credit-card terminals in stores. In order to prevent becoming a victim of a skimming device, Timoney suggested checking card readers for any loose, bulky or mismatched hardware. Contact the police if you observe anything suspicious.

For those who are interested in hearing more about crime and safety in the neighborhood, the 13th Precinct Community Council meets on the third Tuesday of the month at 6:30 p.m. at the 13th Precinct, located at 230 East 21st Street. 

111Update on Serbian Orthodox Cathedral of St. Sava

Update on Serbian Orthodox Cathedral of St. Sava

On the evening of Orthodox Easter, May 1st, a fire started in the Serbian Orthodox Cathedral of St. Sava, and it grew into a four-alarm inferno. Starting Sunday, May, 22, 2016, religious services will be held at 10:00 a.m. at the General Theological Seminary of the Episcopal Church, at 440 West 21st St, New York, NY 10011 (entrance on 21st Street, between 9th and 10th Avenues).

In a press release, church officials said, "Despite the destruction that has befallen the St. Sava community, the church will continue religious services at our West 25th Street site as soon as our premises are safe. We deeply appreciate the outpouring of support from the community, including the generous offers from other religious denominations to make their houses of worship available during this time of transition and renewal."

Officials from St. Sava are now collecting donations to help fund their rebuilding efforts. To learn more visit

111Flatiron/23rd Street Partnership’s Annual Flatiron Summer Series to Feature 8 Weeks of Free Tech Classes, Fitness, Games, and Entertainment on the Flatiron Public Plaza

Flatiron/23rd Street Partnership’s Annual Flatiron Summer Series to Feature 8 Weeks of Free Tech Classes, Fitness, Games, and Entertainment on the Flatiron Public Plaza

The Flatiron/23rd Street Partnership Business Improvement District (BID) will hold eight weeks of free community programming - fitness sessions, tech courses, games, and entertainment - on the Flatiron Public Plazas in the shadow of the famed Flatiron Building this summer.

The BID will launch the 2016 Flatiron Summer Series with a special event - in partnership with the National Museum of Mathematics (MoMath) - to celebrate the Summer Solstice on Monday, June 20. Starting the next day, activities will run every Tuesday, Wednesday and Thursday through August 11 on the Flatiron Public Plazas at 23rd Street, Broadway and Fifth Avenue.

“The Flatiron Public Plazas are always abuzz with people, particularly in the summer,” said the Flatiron BID’s Executive Director Jennifer Brown. "Every year, we hear from residents, employees, and visitors that they enjoy lively programming in our plazas, so we're excited to provide an even more robust lineup this summer."

Download the full press release here

111Flatiron District Mother's Day Gift Guide

Flatiron District Mother's Day Gift Guide

Are you looking for even more ways to show your appreciation to mom this Mother’s Day? The Flatiron BID has put together a Neighborhood Guide for Mother’s Day 2016 featuring a wide range of gift ideas like luxurious bath & beauty products, unique food baskets, and specialty Mother’s Day greeting cards. We’ve also compiled a list of Flatiron District spas and flower shops that can help your mom feel extra pampered this year.

For a list of neighborhood restaurants offering special menus and events this Mother's Day, view our Flatiron District Mother’s Day Restaurant Guide.


Bath & Body Works, 304 Park Avenue South, on the corner of 23rd Street, (212) 260-9293.
Surprise mom with fresh new scents for spring with a fragrance gift set from Bath & Body Works. The Eucalyptus Spearmint set includes Bath & Body Work’s Shower Gel, Stress Relief Aromatherapy Body Lotion, Eucalyptus Mint Gentle Foaming Hand Soap, and a three-wick Aromatherapy Candle for $37.50.

DAVIDsTEA, 688 Sixth Avenue, between 22nd and 21st Streets, (212) 229-0002.
DAVIDsTea can help you find the perfect Mother's Day gift with items like their Breakfast in Bed tea set, which includes two limited edition Mother’s Day teas, a pack of twenty filters, and a double-dipped Simplicity Tea Mug. For a limited time, DAVIDsTEA is also offering a free floral tin with every 100g/4oz purchase of any of their Mother’s Day teas.

Eataly, 200 Fifth Avenue, between 24th and 23rd Streets, (212) 937-8910.
This Mother’s Day find the perfect present all’italiana for your mom! Whether she loves to cook or enjoys the sweeter things, Eataly’s curated selection of gift boxes and unique treats will give your madre a delicious taste of Italy. The La Mamma Elegante gift box includes a selection of the highest quality products, from sweet and savory truffles to pure extra virgin olive oil for $95.80.

Flying Tiger, 920 Broadway, on the corner of 21st Street, (212) 777-1239.
Looking to show your love to mom without breaking the bank? At Flying Tiger you can buy two unique greeting cards for just $1.

The Home Depot, 40 West 23rd Street, between Sixth and Fifth Avenues, (212) 929-9571.
Home Depot’s Garden Club can help you find a gift your mom will enjoy throughout the year with gift ideas for home garden accessories and tools.

L’Occitane en Provence, 170 Fifth Avenue, on the corner of 22nd Street, (212) 206-8860.
L’Occitaine has a wide variety of original gift ideas for Mother’s Day like perfume soaps, cosmetic bags, and Brazilian bracelets.

La Maison Maille, 927 Broadway, between 21st and 22nd Streets, (929) 335-6610.
Make your mom's day extra special with La Maison Maille's range of premium gift collections from kitchen classics to exciting fusion flavors. Exclusive New York Boutique French jacquard tea towel and gift bag with our Mother's Day selections.

Marimekko, 200 Fifth Avenue, between 24th and 23rd Streets, (212) 843-9121.
Set a special table for your mom with the iconic Unikko poppy pattern from Marimekko. All ceramics at Marimekko are now 15% off.

Michaels, 675 Sixth Avenue, on the corner of 22nd Street, (646) 259-3911.
Let Michael’s help you create a one of a kind gift this Mother’s Day with ceramic photo flower pots, watercolor greeting cards, and photo greeting cards holders.

Of Mercer, 42 East 21st Street, between Broadway and Park Avenue South, (212) 979-2229.
Shop at Of Mercer during Mother's Day weekend (May 6th-8th) and receive complimentary espresso and prosecco cocktails.

Papyrus, Two Flatiron District Locations: 655 Sixth Avenue, between 21st and 20th Streets, (212) 355-1880. 940 Broadway, between 23rd and 22nd Streets, (212) 228-2877.
Papyrus has an extensive collection of Mother’s Day greeting cards and gifts like mugs, trinkets dishes, and candles.


Blooming Affairs, 925 Broadway, between 22nd and 21st Streets, (212) 262-0004.

Flower You, 122 East 25th Street, between Park Avenue South and Lexington Avenue, (212) 477-1037.

Park Avenue Floratique, 226 Fifth Avenue, between 27th and 26th Streets, (212) 447-6310.

Polux Fleuriste at Club Monaco, 160 Fifth Avenue, between 21st and 20th Streets, (646) 838-6374.


Bellagio Nail & Spa, 10 East 23rd Street, between Broadway and Madison Avenue, (212) 505-6100.

Dyanna Spa, 40 East 21st Street, between Broadway and Park Avenue South, (212) 995-2355.

Essential Therapy Spa, 122 East 25th Street, between Park Avenue South and Lexington Avenue, (212) 777-2325.

Heyday, 1130 Broadway, between 26th and 25th Street, (646) 869-3601.

Lord & Whisper Skin Care Spa, 19 West 21st Street, between Sixth and Fifth Avenues, (718) 623-2100.

O’Live Organic Spa, 112 East 23rd Street #302, between Park Avenue South and Lexington Avenue, (212) 674-2424.

Queen Jane Day Spa, 37 East 28th Street (Lower Level), between Madison and Park Avenue South, (212) 684-4548.

Flatiron District businesses: Have Mother's Day gift ideas that we are missing? Email us at info (at)!

Image via Marimekko

111April News Roundup

April News Roundup

April was an action-packed month in the Flatiron District with new restaurant openings, major commercial real estate transactions, and the first CarFreeNYC event to celebrate Earth Day. Stay up to date with the latest Flatiron District news with our monthly roundup of notable highlights.

  • The Smith, a popular neighborhood brasserie restaurant, opened its latest outpost on March 30th at 1150 Broadway in NoMad, the northwest corner of the Flatiron BID. The Smith serves classic favorites like brick-pressed chicken with whipped potatoes, fried chicken and waffles, and their burger royale (via Zagat). In other restaurant news, Eataly recently announced that their newest pop-up restaurant, Sabbia, will be opening on April 29th. Sabbia will serve summer-themed cocktails and entrees, and it will be operated and run by the same people who run Birreria, Eataly’s rooftop bar and microbrewery. (via DNAinfo).
  • The Flatiron District has long been known as a hub within New York City for boutique fitness studios and retailers. Earlier this month, an article in AM New York dubbed Flatiron the “Fitness District”, highlighting several neighborhood businesses like fitness retail store Bandier, Y7 Yoga Studio, and indoor cycling studio Flywheel. A number of neighborhood fast-casual restaurants also received media attention this month as Oxido, Inday, and Indikitch were all featured in a Wall Street Journal article about the growth of fast-casual restaurants in the Flatiron District.
  • April was another hot month for commercial real estate activity in the Flatiron District as sports news and humor outlet Barstool Sports signed a five-year, 5,909-square-foot lease at 13-15 West 27th Street (via Commercial Observer). Credit Suisse also announced this month that they signed an extension for 186,396 square feet of the 1.1 million square feet it leases at SL Green Realty Corp.’s 11 Madison Avenue (via Commercial Observer).
  • As part of its CarFreeNYC initiative, the city closed off Broadway from the Flatiron Building at East 23rd Street to Union Square at East 17th Street on Earth Day, April 22nd. The festivities included large-scale games and performances, free bike-helmet fittings, and free activities provided by a number of Flatiron businesses. City officials who organized the event sought to use it as an opportunity to highlight how New York City can become less dependent on cars and less polluted by emissions (via New York Daily News).

Image of Councilman Ydanis Rodriquez, speaking at CarFreeNYC event.