Rainy night at the #Flatiron intersection, but  <a target="_blank" href="">@porcelanosa_grupo</a>is shining bright. #flatirondistrict #thisisnewyorkcity #seeyourcity
Rainy night at the #Flatiron intersection, but @porcelanosa_grupois shining bright. #flatirondistrict #thisisnewyorkcity #seeyourcity
1 week ago
Tribute to #Paris projected on the #FlatironBuilding. See it tonight through Saturday. #jesuisparis #nyc #flatiron #flatirondistrict  <a target="_blank" href="">@sorgentegroupofamerica</a>
Tribute to #Paris projected on the #FlatironBuilding. See it tonight through Saturday. #jesuisparis #nyc #flatiron #flatirondistrict @sorgentegroupofamerica
1 week ago
About the BID
about bid

The Flatiron/23rd Street Partnership Business Improvement District, formed in 2006, is a nonprofit organization whose mission is to enhance the area's reputation as one of New York's most vital and exciting neighborhoods. 

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What’s New

111Small Business Saturday #SHOPSMALL

Small Business Saturday #SHOPSMALL

Celebrate #SHOPSMALL on Saturday, November 28th, by shopping locally at small businesses. Shop Small is a movement encouraging people to shop at small businesses; millions of individuals, businesses, and communities have embraced it nationwide. 

The movement began in 2010 when American Express® launched Small Business Saturday to help small businesses with their most pressing need - getting more customers -  by encouraging people to shop locally at small businesses on the Saturday after Thanksgiving. 

Businesses, do you need ideas to help make your Small Business Saturday celebration special? You can download Event Guides, such as how to create your own scavenger hunt and how to host your own Small Business Saturday Passport event.

For more information, visit

11123 Days of Flatiron Cheer Photo Scavenger Hunt

23 Days of Flatiron Cheer Photo Scavenger Hunt

Please join the Flatiron/23rd Street Partnership and local businesses for a photo scavenger hunt game! 


Pick up a scavenger hunt card from a "23 Days of Flatiron Cheer" event or the information kiosk on the North Flatiron Public Plaza and photograph five (5) items on the card that form a straight line. The line can be up or down, left or right, or diagonal. The center box on the card is considered a bonus box and can be used by the participant to complete the challenge without an accompanying picture.

Pictures must be taken between Wednesday, November 18 and Wednesday, December 23, 2015 to be eligible to win.

Pictures must be taken in the Flatiron BID, roughly from Third Avenue to Sixth Avenue and from 21st Street to 28th Street. Unsure what is considered in the Flatiron BID? Visit the information kiosk on the North Flatiron Public Plaza, at the intersection of 23rd Street, Fifth Avenue, and Broadway, to pick up a map.

How to redeem

Present the card and accompanying photos to a “23 Days of Flatiron Cheer” brand ambassador on the Flatiron Public Plaza North on the following dates and times:

  • Friday, December 4, 12:00 pm–4:00 pm
  • Saturday, December 5, 12:00 pm–4:00 pm
  • Friday, December 11, 12:00 pm–4:00 pm
  • Saturday, December 12, 12:00 pm–4:00 pm
  • Friday, December 18, 12:00 pm–4:00 pm
  • Saturday, December 19, 12:00 pm–4:00 pm
  • Tuesday, December 22, TBA
  • Wednesday, December 23, TBA

Bonus entry: Post a photo from the Flatiron Holiday Photo Scavenger Hunt on social media and tag @FlatironNY. Social media account must be public. 

Grand Prize

Once the card has been verified, participants will be entered to win a grand prize with select prizes from businesses in the Flatiron District, total value over $1,000!

11123 Days of Flatiron Cheer Social Media Contest #NovaFlatiron

23 Days of Flatiron Cheer Social Media Contest #NovaFlatiron

Throughout December, the Flatiron BID is promoting shopping and dining in the neighborhood via “23 Days of Flatiron Cheer,” which accompanies Nova by SOFTlab on the Flatiron Public Plaza. Visitors to the installation are invited to share their photos and experiences on Twitter and Instagram using #NovaFlatiron. Images shared from public social media accounts will be entered to win amazing prizes from local Flatiron businesses. Prizes include dining gift certificates, fitness memberships and classes, hotel stays, and much more. A winner will be picked each day from December 1st to 23rd! 

How it works:

  • Take a photo with or of installation, or at an event on the Public Plaza, and post it on Twitter and Instagram using #NovaFlatiron.
  • Maximum number of entries is 2 per week, per account.
  • There is a bonus entry if you follow @FlatironNY on Twitter AND Instagram.
  • The winner will be selected through a randomized lottery system.
  • To be entered to win the prize for that day, your photo must be posted by 5:00 p.m.
  • The sweepstakes resets every Sunday evening. This means that if you post a picture using #NovaFlatiron on Tuesday, December 1st, you will be entered to win for prizes for the entire week until Sunday, December 6th. However, if you enter to win on Friday, December 4th, after 5:00 p.m., you will be entered to win for prizes for Saturday, December 5th and Sunday, December 6th

*Prizes are subject to change. Please check back and follow @FlatironNY on Twitter and Instagram for the latest information*

111Public Workshop: Flatiron Plazas and Worth Square Recap

Public Workshop: Flatiron Plazas and Worth Square Recap

Last night the Flatiron/23rd Street Partnership Business Improvement District (BID), along with New York City Department of Transportation (DOT), New York City Department of Parks and Recreation (DPR), and Madison Square Park Conservancy, held the first public workshop for the permanent design of the Flatiron Public Plazas and Worth Square.

As attendees arrived for the workshop, they were led through a series of poster boards with information about the existing conditions of the Flatiron Public Plazas and Worth Square, and learned about how the plazas came to being. The plazas were created by DOT in 2008 as temporary spaces, complete with a reconfiguration of traffic patterns at the intersection of Broadway, Fifth Avenue and 23rd Street. This project created safer conditions for pedestrians and cyclists, reducing the number of total crashes from 108 in 2007-2008 to 72 in 2008-2009, 63 in 2009-2010, and 61 in 2010-2011.

Once attendees reviewed the informational boards, they joined a workshop group to discuss their likes and dislikes about the existing spaces, provide feedback to DOT moderators, and write down their concerns as well as aspirations for the future of the Flatiron Plazas and Worth Square.

Missed the workshop? There will be at least two other opportunities for the public to provide feedback: the second community workshop and community board presentation are scheduled for Spring 2016. Subscribe to the BID’s newsletter or follow @FlatironNY on Twitter to find out more on how to submit your comments and feedback.

111Flatiron District Thanksgiving Dining Guide

Flatiron District Thanksgiving Dining Guide

Looking for a hassle-free way to spend your Thanksgiving? Let these Flatiron District restaurants do the cooking for you! See below for a list of restaurants offering seated dinners and take-out specials. Please contact restaurants directly for reservations and more information.

230 FIFTH, 230 Fifth Avenue, corner of 27th Street, (212) 725-4300.

230 FIFTH will be serving a Thanksgiving Day Buffet from 11:00 a.m. to 9:00 p.m. The buffet will include a turkey carving station plus all of your favorite Thanksgiving sides and desserts. $52 for adults and $30 for children.

Almond, 12 East 21st street, between Broadway and Park Avenue South, (212) 228-7557.

This year let Almond do the work. They will lovingly prepare your turkey, sides, apps, and desserts, and also provide easy heating/cooking directions. Order by Thursday, November 19th to pick up Wednesday, November 26th.

Belgian Beer Cafe NoMad, 220 Fifth Avenue, corner of 26th Street, (212) 575-2337.

Belgian Beer Café will be open from 12:00 pm to 9:00 pm on Thanksgiving Day. Enjoy an exclusive prix fixe menu as well as regular menu favorites.

Black Barn, 19 East 26th Street, between Fifth and Madison Avenues, (212) 265-5959.

Black Barn will be serving an artisanal 5-course dinner from 12:00 p.m. to 8:30 p.m. Menu items will include New England Clam Chowder, chestnut gnocchi, roast turkey breast and braised thigh, and pumpkin cheesecake. $75 for adults and $35 for children under 12.

The Churchill Tavern, 45 East 28th Street, between Park Avenue South and Madison Avenue, (646) 476-8419.

The Churchill Tavern is now taking bookings for Thanksgiving and Christmas dinners. Book early to ensure a reservation.

Eataly, 200 Fifth Avenue, between 23rd and 24th Streets, (646) 398-5110.

This November, get a jump on your holiday to-do list: pre-order an all-natural, humanely-raised heritage turkey from our local, family-run farms. Pre-order one of these delicious, high-quality, and sustainable turkeys before November 20. Then, complete your Thanksgiving meal by shopping Eataly's selection of condiments, house-made sides (think: sweet sausage turkey giblets!), and wines. You will receive 10% off a selection of wines from Eataly Vino when you pick up your pre-ordered turkey on Tuesday, November 24, or Wednesday, November 25.

Eleven Madison Park, 11 Madison Avenue, between 24th and 25th Streets, (212) 229-0905.

Eleven Madison Park will be serving a special Thanksgiving menu for $195 per guest. Any cancellation received after Thursday, November 19th will incur a charge of the full menu price.

Harding’s, 32 East 21st Street, between Broadway and Park Avenue South, (212) 600-2105.

Harding’s will be serving a traditional American Thanksgiving 3-course prix fixe meal from 3:00 p.m. to 8:00 p.m. $59 for adults and $29 for children.

Hill Country Barbecue Market, 30 West 26th, between Broadway and Sixth Avenue, (212) 255-4544.

Turkeys and Thanksgiving feasts are available for pre-order. Packages include a whole pit-smoked turkey, skillet cornbread, and house sides. Make sure to place your order by Friday, November 20th.

Hill Country Chicken, 1123 Broadway, corner of West 25th Street, (212) 257-6446.

You can also order Thanksgiving pies from Hill Country Chicken. Made-from-scratch and baked fresh to order Thanksgiving pies are $3.25 for individual serving pie cups, $43 for 11” whole pies. Their pie menu includes classic pumpkin, banana cream, bourbon pecan, apple streusel, and double cherry. Please allow 48 hours advance notice for all pie orders.

ilili, 236 Fifth Avenue, between 27th and 28th Streets, (212) 683-2929.

Thanksgiving is a time for sharing and ilili's family style service makes for the perfect New York feast. Ilili also has take-out options if you want to enjoy the pleasure of cooking your own turkey and let them take care of the rest. Dinner is $60 per person.

KOA Restaurant, 12 W 21st Street, between Fifth and Sixth Avenues, 212-388-5736.

Why cook and clean on Thanksgiving? Let KOA do the hard work! KOA will be offering a $39 Thanksgiving Prix Fixe menu all day on November 25th and for dinner on November 26th. Enjoy KOA's Signature Ramen Sorba with premium soymilk broth and crispy fried turkey.

La Pecora Bianca, 1133 Broadway, on the corner of 26th Street, 212-498-9696.

La Pecora Bianca will be offering a 4-course prix fixe menu for $65 per person, from 3:00 p.m. to 9:00 p.m. Menu offerings will include house-made pumpkin tortolloni, roasted turkey with wild mushroom stuffing, and caramelized Brussel sprouts.

Sarabeth’s Park Avenue South, 381 Park Avenue South, corner of 27th Street, (212) 335-0093.

Sarabeth’s Park Avenue South will be serving a 4-course dinner from 1:00 p.m. to 9:00 p.m. The dinner menu includes pumpkin soup, beet & apple salad, free range turkey with leek & sausage stuffing, and gingerbread ice cream sandwiches with eggnog gelato. $65 per person and $35 for children under 12.

Flatiron District businesses: have a Thanksgiving menu that we are missing? Email us at info (at)!

Image via Eataly

111New Neighbor: Capatosta

New Neighbor: Capatosta

Capatosta opened in the Flatiron District on Monday, October 26th. The restaurant is a collaboration between Chef Antonio Mermolia and entrepreneur Gianroberto Cavagnaro. They named the restaurant Capatosta as the two partners consider themselves to be two capatostas, which is "an Italian expression meaning a volitional and stubborn type, someone who takes a different path despite knowing it will not be an easy one." 

Chef Mermolia is a self-taught chef from Gioia Tauro, a small town in Calabria in southern Italy, where he began cooking at the family-owned Hotel Villa Calliope. He said in a press release, "our chosen path is the Italy of the south, an auteur south that has still to be explored...I focused on dishes that can be found daily in the south, not those from the restaurants, but dishes that [my] grandma or mom used to make when I got back from school: as a potato salad with vinegar, onion and bread to which I then added the octopus for example. In the simplicity of these recipes I find a great depth."

In 2012, Chef Mermolia moved to New York where he worked as a chef at Il Punto, Hell's Kitchen, and later as a chef de cuisine at David Scabin's two Michelin star rated Mulino a Vino. He then met Cavagnaro, and the rest is history.

Breakfast is served from 6:30 a.m. to 11:00 a.m. Lunch is served from 12:00 p.m. to 3:00 p.m. Dinner service is from 5:00 p.m. to 10:30 p.m.

Capatosta, 39 West 24th Street, between Sixth Avenue and Broadway, (212) 255-4655.