Pasta is the cure for seasonal affective disorder and the sick of winter blues... #NYCRestaurantWeek at  <a target="_blank" href="">@sd26ny.</a>#Flatiron #NYC #lunch #flatironlunch
Pasta is the cure for seasonal affective disorder and the sick of winter blues... #NYCRestaurantWeek at @sd26ny.#Flatiron #NYC #lunch #flatironlunch
1 day ago
#snow covered statue of William Seward in  <a target="_blank" href="">@madsqparknyc</a>#Flatiron
#snow covered statue of William Seward in @madsqparknyc#Flatiron
1 day ago
About the BID
about bid

The Flatiron/23rd Street Partnership Business Improvement District, formed in 2006, is a nonprofit organization whose mission is to enhance the area's reputation as one of New York's most vital and exciting neighborhoods. 

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111Winter Off Broadway Week: Get Your 2-for-1 Tickets Today

Winter Off Broadway Week: Get Your 2-for-1 Tickets Today

Off-Broadway Week kicked off on Monday, February 23rd, and you can get your 2-for1 Off-Broadway tickets through March 8th!

With 40 shows to choose from, Off-Broadway Week has something for everyone. Shows range from musical comedy Avenue Q to experimental & interactive Blue Man Group and from performance Fuerza Bruta to drama Churchill. 

To purchase 2-for-1 tickets, visit For all other Off-Broadway shows, visit NYC & Co.'s Off-Broadway page to buy tickets to all Off-Broadway shows not part of the Off-Broadway Week promotion running February 23–March 8, 2015.

111OEM Tip of the Week: Get CERT-ified!

OEM Tip of the Week: Get CERT-ified!

New York City Office of Emergency Management (OEM) presents this week’s Tip of the Week: Get CERT-ified! OEM’s Community Emergency Response Team (CERT) members support their communities by assisting with emergency education and response. CERTs are located throughout the five boroughs and support the efforts of New York City's first responders before, during, and after disaster.  

Emergency services personnel are the best equipped to respond to disasters. During non-emergency situations, NYC CERTs educate their communities about emergency preparedness by working with the Ready New York program and building community disaster networks. 

CERT members undergo an intensive 10-week training program that raises awareness about emergencies and disasters and provides basic response skills needed for fire safety, light search and rescue, disaster medical operations, and traffic control. Want to assist your community during times of emergency? Become part of the New York City CERT program. Training cycles are held throughout the year.

For more information on the CERT program, download the brochure here

Sign up to receive OEM’s Tip of the Week here.

111February Flatiron News Roundup

February Flatiron News Roundup

Here is your February Flatiron news roundup! Keep reading for a summary of the biggest stories in the neighborhood over the last month.

  • Following up on a story from the last roundup, Shake Shack raised $105 million in its initial public offering, exceeding expectations. On the first day of trading, the burger chain’s stock value more than doubled to $47 a share (via Crain’s).
  • A new art installation from Paula Hayes was unveiled in Madison Square Park on February 19th. The piece is composed of glass globes mounted on pedestals and filled with surreal landscape sculptures made from non-compostable items (via NY Times).
  • Texas-based Indian fusion restaurant Pondicheri broke into the New York market with a 15-year lease at 15 West 27th Street, which is currently undergoing renovations (via Commercial Observer). Beauty product company Estee Lauder expanded its offices above Home Depot at 40 West 23rd Street by 100,000 square feet to accommodate two new divisions (via Commercial Observer).
  • Two Flatiron dining destinations are expanding in New York City. Almond, a French/American bistro on East 22nd Street, opened in Tribeca at 186 Franklin Street (via Tribeca Citizen). Currently, only dinner is available, but lunch service will begin next month. Ilili Box, a casual concept from renowned Mediterranean restaurant ilili, is set to operate a space at City Kitchen, a temporary food market in Times Square (via Eater). The first ilili Box location is on the North Flatiron Public Plaza; the new 4,000 square foot lunch spot in Times Square will open March 5th
  • Finally, Marriott International reported it has sold its forthcoming hotel, currently under construction, in the iconic MetLife Clock Tower at 5 Madison Avenue. The buyer is the Abu Dhabi Investment Authority from the United Arab Emirates, and the purchase price was undisclosed (via The Real Deal). Across Madison Square Park, construction began on an 18-story boutique hotel at 17 West 24th Street (via Real Estate Weekly).


111Crime Prevention Tips from the 13th Precinct

Crime Prevention Tips from the 13th Precinct

New York City is the safest large city in the nation, but crime still exists. Assertive police strategies have cut crime dramatically, but you should never leave your personal property unattended. You can help the NYPD keep New York City safe by following these simple tips:

  • Be alert and aware of your surroundings at all times. Be wary of distractions.
  • When in a bar or a restaurant, don’t leave your handbag over the back of your chair, on a stool or on the floor.
  • White headsets are a dead giveaway. Protect your musical device by keeping it out of sight and changing the headset color.
  • Hold on to your cell phone and keep it secured out of sight when not in use.
  • Carry your wallet in the breast pocket of your jacket or in your side pants pocket. Never in the rear pants pocket which is one of the easiest to pick.
  • Carry your purse close to your body. Never wrap the strap around your body.
  • Don’t leave your belongings such as bags and laptop computers unattended.
  • Carry only the amount of cash or number of credit cards necessary to make your purchases for the day.
  • Place items out of sight in the trunk of your vehicle prior to reaching your destination. Never leave packages on the passenger area of the vehicle.
  • Follow your instincts. Remember, “if it seems too good to be true, it probably is.”

Download the NYPD's Safety Tips here.  

Auto/Bike Theft Reduction Programs

The NYPD's Crime Prevention Section coordinates a variety of Auto Theft Prevention Sticker Programs with the aim of preventing and reducing crimes committed against people and their property. Precinct level Crime Prevention Officers (CPO) administer these programs on the local level. The following is a listing of the programs:

  • Combat Auto Theft (CAT Program)
  • Commuter Combat Auto Theft (C-CAT)
  • Help End Auto Theft (HEAT)
  • VinEtching
  • Taxi/Livery Robbery Inspection Program (TRIP)
  • Bike Registration

For people interested in participating in the above programs, please contact Police Officer Arlotta, the 13th Precinct's Crime Prevention Officer at or (212) 477-7411.

Download NYPD's Auto/Bike Theft Reduction Program PDF here. 


111NYC Launches Small Business First

NYC Launches Small Business First

On February 17, 2015, the City of New York launched Small Business First to reduce the burden of regulation on small businesses and cut government red tape to make it easier for New York City small businesses to start, operate, and thrive.

Small Business First simplifies the regulatory landscape many small businesses confront in the establishment and ongoing operation of their businesses by improving communication between business owners and City government; streamlining licensing, permitting and tribunal processes; providing support and resources to help businesses understand and comply with City regulations; and ensuring assistance is accessible to all communities across the five boroughs. 

The initiative is led by the Mayor’s Office of Operations and the Department of Small Business Services, with more than 15 partnering City agencies. In developing Small Business First, they worked closely with stakeholders, advocates, small business owners, neighborhood and community leaders, and elected officials, to solicit more than 600 unique comments and ideas detailing specific needs of small businesses.

As a direct result of these conversations, 30 initiatives were developed. Small Business First Initiatives include:

  • Improving the way information is provided to businesses through investments in technology, educational resources, and infrastructure
  • Changing the way the City works with businesses by promoting an environment of resources as opposed to punitive enforcement
  • Consolidating locations for businesses to find and process applications, permits, and information across agencies– both in person and online
  • Creating one place – both in person and online – for business owners to settle the majority of fines and violations
  • Translating resources and informational materials into multiple languages

For more information on Small Business First, click here.

Download the full report here. 

111Paid Sick Leave Survey for Businesses

Paid Sick Leave Survey for Businesses

Last year on February 26, 2014, the New York City Council passed legislation to broaden and accelerate implementation of Paid Sick Leave law. All New York City employers with five or more employees who are hired to work more than 80 hours a calendar year in New York City must provide paid sick leave. Employers with less than five employees must provide unpaid sick leave.

As the first full year of the Earned Sick Time Act draws to a close, the Department of Consumer Affairs (DCA) recognizes that an initiative of the size and importance of Paid Sick Leave needs your continued support and input. The survey below was designed by DCA to collect feedback from business owners on the implementation of the Paid Sick Leave law. As a business owner or leader, you will be able to provide DCA with invaluable insight and help to ensure that the new law continues to be implemented in a way that is as easy for the business community as possible. 

Click here to take the PSL Advisory Council Survey for Businesses.