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Cook up  <a target="_blank" href="http://instagram.com/wagamama_usa%E2%80%99s">@wagamama_usa’s</a>Chicken Teriyaki Donburi to fight the winter chills 🍲🥕 Recipe in BIO ⬆️
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Executive Chef Steven Mangleshot walks us through the Japanese-inspired dish!
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Cook up @wagamama_usa’sChicken Teriyaki Donburi to fight the winter chills 🍲🥕 Recipe in BIO ⬆️ . Executive Chef Steven Mangleshot walks us through the Japanese-inspired dish!
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Who’s ready for this weekend’s snowfall? 🌨🧤#bundleup
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📸:  <a target="_blank" href="http://instagram.com/r.h.sin">@r.h.sin</a>
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Who’s ready for this weekend’s snowfall? 🌨🧤#bundleup . 📸: @r.h.sin
5 days ago
About the BID
about bid

The Flatiron/23rd Street Partnership Business Improvement District, formed in 2006, is a nonprofit organization whose mission is to enhance the area's reputation as one of New York's most vital and exciting neighborhoods. 

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111Community Survey 2018 Results

Community Survey 2018 Results

Our annual community survey is an invaluable source of information that helps us evaluate our work and better understand the community’s priorities for the neighborhood. In an effort to gain valuable feedback, The Flatiron Partnership conducted our twelfth annual Community Survey from mid-September through early November. The survey generated 379 responses with 55% of respondents living or working in the Flatiron District.

We are happy to report that the Partnership’s work remains strong with 96.4% of survey respondent indicating that they approve or strongly approve of the overall job of the Partnership. This is our highest approval rating to date since first distributing the survey in 2007! In addition to our strong overall approval rating, the Partnership saw noticeable increases in the approval rating of our various programmatic areas.

The Clean Streets program received a 89.3% excellent or good rating, up from 85.6% in 2017.
75.9% of respondents thought the same of Public Safety, which increased from 69.4% in 2017.
The Public Improvements and Marketing programs received approval ratings of 79.1% and 82.3%, respectively.
Furthermore, 92.8% of respondents rated the impact of the Partnership’s work on strengthening the Flatiron District’s identity as excellent or good.

When asked how the permanent design can improve the Public Plazas, survey respondents indicated that increased seating and art (especially permanent), more shaded space, pedestrian/cyclist safety, and more greenery were their top priorities. Respondents favorite things about Flatiron include restaurant and dining, Madison Square Park, and Shopping. Lastly, when asked to describe Flatiron, the most popular descriptions were vibrant, fun, and trendy.  

To view the full Community Survey Summary report, click here.

111Happy in Flatiron during the

Happy in Flatiron during the "23 Days of Cheer" 2018

On Saturday, December 1st, the Flatiron/23rd Street Partnership Business Improvement District (BID) kicked off its annual holiday program, "23 Days of Flatiron Cheer" on the Flatiron North Public Plaza. The program is designed to enliven and activate the Flatiron Public Plazas for residents and visitors alike, while promoting the neighborhood as a shopping, dining, and cultural destination throughout the holiday season. 

Preview at the Flatiron Holiday Installation Launch Event

Prior to the official launch, the BID ushered in the holiday season on Monday, November 19th with the unveiling of Happy the winner of the fifth annual holiday art installation design competition. In addition to experiencing Happy by Studio Cadena for the first time, the event featured a performance by The Jazz GalleryShake Shack's hot chocolate, small bites by ilili BOX, and premium prize wheel prizes from neighborhood businesses. You can read the event recap here.

Live on the Flatiron Public Plaza

Every Friday & Saturday from December 1st through December 23rd, between noon and 4 pm, the BID invited New Yorkers to take a break from the holiday hustle and enjoy a free hot beverage from a local cafe, while spinning the Flatiron prize wheel for a gift from a local business. While out on the plaza folks could donate to our holiday food drive for the Food Bank For New York City. Performances by The People's Improv Theater (The PIT)  & The Ballroom Hub were scheduled on Fridays. Unfortunately the Ballroom Hub dancers were cancelled due to rain on December 21st. We look forward to having them out next year! On Saturdays shoppers picked up "23 Days of Flatiron Cheer" tote bags full of neighborhood discounts.

Over the course of the holiday program, our team handed out over 2,000 prizes from local businesses, over 2,100 free hot beverages, and 1,000 branded tote bags full of discounts from various neighborhood restaurants and retailers.  

Winter Wellness Wednesdays

The BID partnered with three local fitness studios to offer would-be gym-goers the opportunity to take a free fitness class each Wednesday. During the first three weeks of December, neighborhood studios offered 105 free class passes. 

Flatiron Foodies

Beginning the Tuesday before Thanksgiving in our "23 Days of Flatiron Cheer" email newsletter, notable Flatiron chefs shared their favorite holiday recipes each week. These recipes from Scarpetta, Leonelli Focacceria, Quality Eats, Maman & ilili are still available to try at your lesiure now that the holidays have come and gone. 

Holiday Flatiron History Walking Tours

Each Sunday at 11 am, the BID's professional tour guides led vistors on history-packed, holiday-themed walking tours. Our guides took attendees on a 90-minute journey through our vibrant neighborhood, viewing some of the City’s most notable landmarks. 

Flatiron Holiday Party at Sony Square NYC 

600 people pre-registered to attend the Flatiron Holiday Gift Preview Party at Sony Square NYC on December 12th to celebrate the holidays and the release of Spiderman: Into the Spider-verse. This family-friendly event included a gift from Sony and a crostini and a custom mocktail by Merakia. Attendees were able to test out the latest technology and games to add to their holiday wish list including Rocky and Maddie, the new Sony Aibo Robotic Dogs. 

Winter Celebration on the Flatiron Public Plaza

The BID ushered in the official start of winter and celebrated the season of life with the National Museum of Mathematics (MoMath). From 4-8 pm on the Flatiron North Public Plaza, MoMath invited visitors to take an epic kaleidoscope selfie. Mirrors on all sides ensured no matter what your best angle was captured. Flatiron fave wagamama was serving delicious hot ramen to attendees while they took a spin on the Flatiron Prize Wheel. It was a fun and festive way to welcome the winter season. 

Food Drive for the Food Bank For New York City

With thousands of New Yorkers experiencing hunger and hardship, the BID partnered 17 companies to host a food drive at 21 locations throughout the Flatiron District through December 23rd to benefit the Food Bank For New York City. In addition to the donations collected by our office partners, the BID also collected non-perishable foods such as canned fruit, canned vegetables, peanut butter, macaroni and cheese, and hot and cold cereal at the Flatiron North Public Plaza during Live on the Plaza events. Cash donations were also collected online. 

Thank you to our Sponsors & Program Partners!

Presented by the Flatiron/23rd Street Partnership, Happy and the accompanying programming "23 Days of Flatiron Cheer" is made possible with generous support from Presenting Sponsor Meringoff Properties, Supporting Sponsors 212 Fifth Avenue and Sony Square NYC.

The Flatiron/23rd Street Partnership also thanks local businesses who participated in "23 Days of Flatiron Cheer" through the donation of items for the Flatiron prize wheel, social media contests, and the 23 Days of Flatiron Cheer tote bags, hot beverages; performances; fitness classes; and other festive activities on the Flatiron North Public Plaza and around the neighborhood!

Thank you 10/10 Optics, Almond, Argo Tea, Athleta, Ballroom Hub, Baruch PAC, Benno, Blu Dot, Bode, Bouley At Home, Bouley Test Kitchen, CAVA, Center for Book Arts, Citi Bike, Cohen's Optical, Cosme, Dos Toros, Eataly, exhale spa, Fields Good Chicken, FujiFilm Wonder Photo Shop, Harding’s, Hill Country Chicken, ilili, ilili BOX, Karma Kids Yoga, Kohler Experience Center, Leonelli Taberna, Leonelli Focacceria e Pasticceria, L'Occitane, Made Nice, maman, Merakia, National Museum of Mathematics (MoMath), New York Health & Racquet Club, Obica, Origins, PLAYDAY, Quality Eats, Scarpetta, Shake Shack, Sous Vide Kitchen, Sony Square NYC, sunday's nail salon, Tacombi, The Evelyn, The Freehand, The James Hotel, The Jazz Gallery, The Nomad Hotel, The People's Improv Theater, The Seville, Tiger Schulmann, Uplift Studios, wagamama, and Zuckers.

And special thanks to local businesses and offices for hosting a food drive for the Food Bank For New York City at their locations: A24 Films, Carnegie Fabrics, Coalition Flatiron & Chelsea, Estee Lauder, Flatiron Family Medical, General Assembly, Grey Group, Michael Alan Group, NYC Seminar and Conference Center, Regus, Select Office Suites, Sony, The Yard, ThoughtMatter, Van Alen Institute, & WeWork.

For updated information about upcoming Flatiron District programming, please subscribe to our weekly newsletter and follow us on TwitterInstagram & Facebook @FlatironNY.

111Eat Healthier in Flatiron

Eat Healthier in Flatiron

The start of a new year can inspire healthier eating habits, and Flatiron is a hub of fast-casual, healthy eateries. We've rounded up some go-to spots to help keep a healthy diet on track, and outlined some tips on how to eat healthy while eating out. 

Where to Visit: 

by Chloe, 60 West 22nd, between Fifth Avenue and Sixth Avenue, (347) 620-9622
by Chloe serves a wholesome vegan menu that features locally-sourced ingredients made 100% in-house. by Chloe's air-baked fries are a better choice than the fast food variety. Enjoy a wide selection of salads including the fan favorite Quinoa Taco salad. Plus, the burger and sandwich menu selection is made with meat and cheese substitutes that won't make you miss the real thing.

Cha Cha Matcha, 1151 Broadway, between 27th and 28th Streets, (646) 895-9484
The benefits of matcha have been widely documented, including its ability to provide energy without the crash associated with caffeine, boost metabolism, and help with weight loss. At Cha Cha Matcha, have your pick of appetizing matcha lattes, lemonades, and soft-serves, and the neon tropical vibe of the cafe makes for a fun atmosphere. 

Dr Smood, 1151 Broadway, between 26th and 27th Streets, (646) 713-1380 
Dr Smood's vision is to deliver a healthy cafe concept that brings unprocessed, organic food to the table. Dr Smood pledges its menu as non-GMO, pesticide-free, non-dairy, free of refined sugar, certified organic, and certified Kosher. Dr Smood's menu includes organic salads, wraps, soups, and fruit juices. 

Fields Good Chicken, 44 East 23rd Street, between Madison Avenue and Park Avenue South, (212) 564-9805
Never fried, always prepared from scratch in-house, and butter and cream are nowhere to be found in the kitchen at Fields Good Chicken. Have your choice of their chicken in a bowl, on a salad, or on a platter with a few vegetable sides. The excellent food ranges from proteins and sides to bowls and healthy burritos.

The Little Beet, 1140 Broadway, between 26th and 27th Streets, (212) 367-8015
Inspired by local, seasonal and natural ingredients, The Little Beet's menu offers wholesome food with ingredients carefully sourced from trusted farmers and purveyors. The menu features greens, rice, or quinoa-based bowls that you can customize with various proteins, vegetable sides, garnishes, and sauces. Dairy-free, soy-free, vegetarian, vegan, gluten-free, and nut-free dietary preferences can be accommodated. 

Maui Onion, 35 West 26th Street. between Sixth Avenue and Broadway, (212) 377-5120
Hawaiian poke bowl spot Maui Onion offers fresh, simple, and easy poke dishes for busy customers to enjoy much like the fishermen of the 17th century who had this delicious snack on board. Enjoy the great taste of authentic Hawaiian food with a menu featuring bowls, burritos, salads, temaki, and juices. Go wild with the additional toppings - they come at no extra cost. 

Made Nice, 8 West 28th Street, between Broadway and Fifth Avenue, (212) 887-1677
Brought to you from the people behind fine dining restaurant Eleven Madison Park, Made Nice is a fast-casual spot that serves no-fuss, quality food. Made Nice's recipes apply classic techniques to familiar, bold flavors. The tasty menu features items like roasted chicken, curry cauliflower, charred avocados, and a variety of salads. 

Smile To Go, 23 Lexington Avenue, between 23rd and 24th Streets, (646) 863-3893
Enjoy tasty, healthy Mediterranean-inspired fare inspired by seasonal rotating ingredients at Smile To Go. The cafe offers thoughtfully prepared proteins, vegetable sides, salads, and sandwiches that make for an enjoyable, healthy meal. 

Terri, 60 West 23rd Street, between Fifth and Sixth Avenues, (212) 647-8810 
Terri is a vegan sandwich shop serving up fresh, healthy meals. Guests rave about Terri's juices and smoothies, and the Kale Superfood Salad, Chickpea "Tuna" melt, and "Chicken" Caesar Wrap are crowd-favorites. Terri's menu focuses on high protein items; specifically, hearty salads, sandwiches, and grain bowls. They've definitely raised the bar for quality healthy food.

Tips for Eating Healthier While Eating Out: 

  • Drink water before and during your meals - Swap out sugar-sweetened beverages for a no-calorie drink. Drinking water before and throughout your meal will slow down your eating, help you more enjoy the food, and send a message to your brain that you are full before your plate is empty. Squeeze in some lemon juice for added flavor that serves as a good source of Vitamin C. 
     
  • Ask for dressing and sauces on the side - Dressings and sauces can add a lot of extra fat and calories to your dish. Keep dressing and sauce separate from your plate to control how much of it you eat, and you may be surprised how little you use. Bonus, your salad won't become wilted. 

  • Avoid cream-based dressing, sauce, or soup - Cream- or cheese-based dressings, sauces, and soups add calories and fat to your meal. Tomato- and vegetable-based alternatives are much healthier. Vegetable-based broths are the healthiest soup option. 

  • Slow down your eating - Chewing your food thoroughly and eating slowly can help you not overeat as you may feel full more quickly. Putting your fork down between bites can help you gauge your hunger levels before taking another one. 

  • Pass on Bread and Chips - Skip the bread and bag of chips when ordering a meal to avoid the unnecessary calories. 

  • Enjoy a light, healthy snack before a meal - Doing so helps you avoid overeating. 

  • Ask for help - Restaurant staff can help explain the menu and offer healthy recommendations. 

Source: Reader's Digest and Healthline
Photo Credit: Made Nice 
 

111January Joiner: Get Fit in 2019

January Joiner: Get Fit in 2019

Start the new year with a new fitness routine. Flatiron's "Fit District" is the ideal destination to get your healthy New Year's resolutions on track. The new client deals below make it easier for you to start! 

bodē nyc, 182 Fifth Avenue, at 23rd Street, (212) 206-9400
New clients joining bodē nyc in January enjoy 21 days of unlimited access to classes, locations, and instructors for only $49. bodē's goal is to provide clients with a 360-degree fitness experience of yoga, core strengthening classes, and guided meditation. Only NYC area residents are eligible for the offer.

Brrrn, 107 West 20th Street, between Sixth and Seventh Avenues, (212) 352-3132
New clients enjoy two classes for the price of one ($34) at Brrrn - New York City's first cool temperature fitness studio. Have your pick of three different temperature classes: 45, 50, or 60 degrees. 

Chaise Fitness, 40 East 23rd Street, at Madison Avenue, (212) 432-6100
There’s no better introduction to Chaise Fitness’s patented fusion workout of ballet, Pilates, and strength than their Intro Offer Three Classes for $33.

Dharma Yoga Center, 61 West 23rd Street, 6th Floor, (212) 889-8160 
New clients can enjoy a 5-class trial offer. Dharma Yoga Center provides classes for all levels and strives to offer a meditative yoga experience. 

Equinox Gramercy, 315 Park Avenue South, at 24th Street, (212) 320-9870
Work out eight times in your first 30 days and earn back your $300 initiation fee. Offer ends January 31st.

exhale Flatiron, 19 West 21st Street, between Fifth Avenue and Sixth Avenue, (212) 279-4009
New guests receive their first two classes for the price of one, for $37! exhale is also offering an unlimited 30-day pass special for $260 (a $350 value). Enjoy barre, cardio, and yoga classes, at exhale, a studio that focuses on strength, balance, and well-being.

Flywheel Sports, 39 West 21st Street, between Fifth Avenue and Sixth Avenue, (212) 242-9433
Take advantage of an Intro offer at Flywheel Sports. All new clients enjoy their first class for free.

Inscape, 45 West 21st Street, between Fifth Avenue and Sixth Avenue, (646) 952-0706
Whether you are new to meditation or have been practicing for years, Inscape has a variety of discounted memberships being offered in January to help relieve any stress and anxiety coming into the new year. Specials include a two-week unlimited pass for $45 and a monthly unlimited membership for $100.

Mendez Boxing, 23 East 26th Street, at Madison Avenue, (212) 689-5255
First-time boxers receive their first group lesson free at Mendez Boxing, one of the city's premier boxing gyms.

Mile High Run Club24 West 25th Street, between Broadway and Sixth Avenue, (212) 466-6472
Mile High Run Club provides unique treadmill fitness programs and group treadmill classes. Now is the perfect time to try out a class! First-timers can enjoy two classes for $40 (a $68 value). 

New York Health & Racquet Club, 60 West 23rd Street, at Sixth Avenue, (212) 989-2300 & 270 Park Avenue South, at 21st Street, (212) 245-6917
Clients who sign-up to join New York Health & Racquet Club in January will have initiation fees waived. Enjoy a variety of fitness options at NYCHRC, including saltwater pools, high-intensity interval training classes, yoga, barre, and pilates – whatever you prefer, your membership gives you full access. 

New York Sports Club, 113 East 23rd Street, between Park Avenue South and Lexington Avenue, (212) 982-4400
Join New York Sports Club for just $5 and receive membership for January and February for free. 

Y7 Studio, 25 West 23rd Street, between Fifth Avenue and Sixth Avenue, (646) 820-0781
New clients can enjoy a $45 three-class package that includes a yoga mat and skidless towel rentals. At Y7, students of all levels are welcome to participate in classes that are held in a candle-lit studio heated with infrared technology. 

 Photo Credit: Dharma Yoga Center 

111December News Roundup

December News Roundup

The close of 2018 spurred plenty of restaurant and business openings, and game-changing real estate developments are on the horizon. Stay up-to-date with the latest Flatiron District News with our monthly roundup of notable highlights.

  • A wave of new dining spots opened in the neighborhood this month. Popular Taiwanese fried chicken chain TKK Fried Chicken made its New York City debut with an outpost at 115 East 23rd Street in collaboration with Kung Fu Tea. To celebrate its grand opening, TKK Fried Chicken awarded the first 50 people when it opened December 1st to free combo meals once a month for a year (via Eater New York). Rolln, a new Japanese spot, opened its doors at 38 East 23rd Street. Rolln is a take-out sushi restaurant serving traditional sushi rolls along with creative options like the New York Hot Dog and the Cheeseburger roll (via hoodline).  A new bakery and cafe joint, Seven Grams Caffe, opened at 76 Madison Avenue. They specialize in Italian-style coffee and housemade pastries (via ABC 7). BLT Prime New York announced that its location at 111 East 22nd Street would close after its last dinner service on December 21st after 13 years in the neighborhood (via Eater New York)
  • Flexible office space provider Knotel significantly expanded its Flatiron footprint. Knotel inked leases at 27 West 23rd Street (51,000 square feet), 41 West 25th Street (21,736 square feet), and 10,912 square feet at 45 West 25th Street (via Commercial Real Estate Executive). Knotel has expanded its worldwide footprint in 2018 by 318% including 28 deals signed in Midtown South (via Forbes). SL Green Realty Corp recently outlined plans for the redevelopment of its office tower at One Madison Avenue. Construction is expected to begin in 2020 or 2021 to expand its rentable square footage with an additional 18 column-free floors (via Nasdaq). Facebook is in talks to lease the office space at SL Green's One Madison Avenue within the new 18-story tower (via Real Deal).
  • RFR Holdings finalized the sale of the office portion of 160 Fifth Avenue to the nonprofit Simons Foundation with the deal closing at a price of $180.75 million (via The Real Deal). Akelius Real Estate Management bought the longtime home of architecture and urban design nonprofit Van Alen Institute at 28 West 22nd Street for $31.5 million. Akelius will open its office in 2021 (via The Real Deal). Tribeca was once again named New York City's most expensive neighborhood while the Flatiron District, along with Little Italy and the Financial District, saw sharp declines in median sale prices (NY Curbed). 
  • The Flatiron Partnership's holiday art installation, Happy by Studio Cadena, was named by Art Net News as one of the "11 Things Not to Miss in New York's Art World" (via Art Net News). Native New Yorker Lin-Manuel Miranda joined Billy Eichner for an edition of "Billy on the Street" in the Flatiron District for a game of "is anybody happy" with passersby (via Gothamist). 

 Image via Seven Grams Caffe

111BID Assessment Increase Approved

BID Assessment Increase Approved

A public hearing was held by the New York City Council Finance Committee in mid-November that considered a local law which authorizes an increase in the annual amount to be expended in the Flatiron/23rd Street Partnership Business Improvement District (BID). The assessment increase, along with that of 13 other New York City BIDs, was approved and became law on December 14th.

The Fiscal Year 2019 (FY19) budget, approved by the BID’s Board of Directors in April, 2018, included a proposed assessment increase of roughly 4.5 cents, from 11 cents per commercial square foot to roughly 15.5 cents per commercial square foot, to be phased in over three fiscal years. The total assessment for FY19 was anticipated to be $2.75 million, which included a 2-cent increase over the fiscal year 2018 assessment of $2.2 million. This takes the assessment from roughly 11 cents per commercial square foot to roughly 13 cents per commercial square foot for the current fiscal year. Over the period of three years, the BID may phase in the total increase, taking the assessment budget up to $3.25 million by Fiscal Year 2021.

The Flatiron/23rd Street Partnership currently has one of the lowest assessment rates of all Manhattan BIDs. The assessment increase is only the second increase for the BID since its inception in 2006. While the BID continues to operate as efficiently as possible, rising operating expenses – specifically related to the mandated increases in minimum wage – coupled with expanded programming and public improvement projects, compelled the BID to seek the increase in order to maintain the high level of service which has proven to be so vital to the success of the Flatiron District. The BID realizes that any increase in billing is significant, but the board felt it was more important than ever to create a cleaner, safer, more beautiful and vibrant district in an effort to ensure the stability and growth of the BID in the years to come.