The Flatiron/23rd Street Partnership Business Improvement District, formed in 2006, is a nonprofit organization whose mission is to enhance the area's reputation as one of New York's most vital and exciting neighborhoods.
Flatiron District: 10 Years of Growth
Yesterday, the Flatiron BID released its sixth annual Flatiron: Where Then Meets Now report. This year’s report subtitled, “Flatiron District: 10 Years of Growth,” showcases recent real estate trends from the past year, as well as the development of the district’s commercial and residential sectors since the formation of the BID in 2006.
“As this report clearly illustrates, Flatiron’s reputation as one of Manhattan’s premier neighborhoods for residents, workers, tourists, and other visitors is well-deserved,” said Jennifer Brown, the Flatiron/23rd Street Partnership’s Executive Director. “The BID is thrilled to have played a significant role in Flatiron’s remarkable transformation over the last 10 years, and we are confident that the District is poised for even greater things in the years to come.”
The report includes key statistics that reflect the past decade of growth in the neighborhood. For example, asking rents for Class A and B office space in Flatiron, increased from $39.26 per square foot in 2006 to $69.94 in 3Q 2016. This 78% increase is greater than the increase over the same period in other nearby neighborhoods, including Midtown South, Midtown, and Hudson Square.
The Flatiron District’s residential sector has also seen significant growth since 2006 as developers have added over 920 new rental condominium units. This growth will continue in the future as there are currently more than 700 residential units planned or under construction within the BID’s boundaries.
In addition to highlighting the past decade of growth, this year’s report also looks at recent office space transaction as companies like Sony, Criteo, and Reorg Research all moved their headquarters to the Flatiron District in 2016.
To download the full report, click here.
New Neighbor: TOTO
Last month, TOTO, the world’s largest plumbing manufacturer, opened a new flagship gallery for its innovative bath products at 20 West 22nd Street in the Flatiron District.
According to Nobukai Ichige, the local Vice President of Sales, TOTO found the Flatiron District to be an ideal location for their flagship gallery due to the neighborhood’s high concentration of home design showrooms, as well as the presence of several top design and architectural firms in the area.
TOTO’s new flagship gallery has an open floor plan designed by world-renowned architectural firm Gensler. The space boasts more than 4,000 square feet of TOTO’s top designs, and features state-of-the-art technology displays that provide detailed technical specifications of various TOTO products.
With more than 50 product lines featured in TOTO's new flagship gallery, visitors can view the wide array of TOTO products available for the whole bath space such as faucets, bathtubs, shower systems, toilets, and much more.
Hours are Monday to Friday from 10:00 a.m. to 5:00 p.m.
TOTO, 20 West 22nd Street, between Fifth Avenue and Sixth Avenue, (917) 237-0665.
Speaker Series Recap: NYPD SHIELD Active Shooter Incident Recap
On Friday, September 30th, the NYPD SHIELD presented their “Active Shooter Incident Training” at ilili Restaurant, as part of the Flatiron/23rd Street Partnership’s Intersections Speaker Series. Approximately 55 attendees were present for the breakfast event led by Police Officer Christopher Mazzey from the NYPD’s Counterterrorism Division. NYPD SHIELD is an umbrella program for a series of current and future Police Department initiatives that pertain to private sector security and counterterrorism. It is a public private partnership based on information sharing.
In the event’s opening remarks, BID Executive Director Jennifer Brown said, "This is something we obviously wish we didn't have to do or feel is necessary, but in light of recent events, and in particular the Pulse nightclub shooting earlier this year, we felt this was something the BID can and should offer for our constituents." The event was held at ilili Restaurant after the owners, Alex Massoud and Philippe Massoud, had proactively reached out to the BID to inquire about educational resources and trainings for business owners.
PO Mazzey focused on procedures, systems and training, recommending that offices perform vulnerability assessments; institute "violence in the workplace" procedures and conduct active shooter drills; and, designate safe rooms with thick walls, solid doors and few windows. Other recommendations included the installation of closed-circuit television cameras (CCTVs), and access control technologies (such as key pads, key cards, biometric scanners, duress alarms, and electronic messages and alerts).
The NYPD’s Active Shooter guide is available online. For registered NYPD SHIELD members, Active Shooter Incident Trainings are available for groups of 15 or larger. Registration for the NYPD SHIELD is free and also includes open source media e-mail alerts.
NYC Commercial Recycling Rules
The new commercial recycling rules, which were published on February 5th, 2016, went into on August 1st, 2016. All businesses in New York City are required to recycle certain materials and ensure to their best ability that those recyclable materials are properly handled by their private carter. The Department of Sanitation (DSNY) is giving businesses a one-year warning period for the recycling rules, with enforcement beginning on August 1st, 2017.
For more information on the new commercial recycling rules, please visit nyc.gov/zerowastebusinesses.
Forgiving Fines: The NYC Amnesty Program
Mayor de Blasio and the City Council authorized a three-month program that allows participants to resolve violations they received from New York City’s Department of Sanitation, Buildings, Transportation, Fire Department, Landmarks, Parks, or other New York City agencies, and which are now in judgement. The program, run by the New York Department of Finance, began on September 12th, 2016, and will continue through December 12th, 2016.
Any business or individual who is named on a violation judgment that has been adjudicated by the Environmental Control Board may participate. The program covers two types of violations: those that only require payment and those that require both payment and corrective action.
To receive amnesty, you must pay all of your violations that are in judgement on or before December 12th, 2016. This means the City of New York has taken the legal step of filing a public record of your liability in court for the entire amount due, plus additional interest. The program does not include Parking and Real Property violations.
You can help the City get the word out by distributing the Forgiveness Fines flyers and use #nycforgivingfines on social media.
For more information, visit nyc.gov/forgivingfines.
Get Involved in Flatiron's 2016 Holiday Program!
The BID is excited to host the Fifth Annual “23 Days of Flatiron Cheer,” in the Flatiron Public Plazas and around the neighborhood from December 1-23, 2016. These FREE, holiday-themed events highlight the wonderful shopping, dining, and cultural attractions within the Flatiron District.
This community programming for the neighborhood, by the neighborhood, is made possible by generous donations and participation from local businesses, and the BID is looking for local partners to get involved for 2016. Do you have a holiday promotion that you want to share with the community? Are you hosting a special holiday-themed event in-store? Have a musical group that could serenade passersby on the Flatiron Public Plazas? We would love to hear from you!
A sample of popular past programming components includes a prize wheel filled with special coupons, gifts, and deals—the best that the neighborhood has to offer, as well as performances by local groups, hot beverages and treats, scavenger hunt, and more.
For more information about how to be a part of this year’s holiday cheer, please email firstname.lastname@example.org. We are looking forward to celebrate the neighborhood as one of New York’s premiere shopping, dining, and cultural destinations with “23 Days of Flatiron Cheer”!
27 West 24th Street
New York, NY 10010
©2016 Flatiron 23rd Street Partnership. Site designed with love in the Flatiron District by RDA