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New Neighbor: SNOWFOX Sushi

Sushi is making a splash in the Flatiron District - now in the mix: SNOWFOX. Founded in Houston, Texas, SNOWFOX is known for chef-prepared sushi at a grab-and-go speed. SNOWFOX, owned by JimKim Company, is a sushi bar management company that operates 600 sushi bars in food courts and supermarkets in the United States, but the store on 23rd Street is its first storefront location on the East Coast.

The neighborhood’s crossroads of businesses and shoppers create the vibrant atmosphere SNOWFOX chefs wish to cater to, as well as the Flatiron Building's instantly recognizable image. “We chose the Flatiron District for our first New York store because not only is it a bustling neighborhood, but it’s also a place that everybody knows,” said MJ Lee, Administration Director at SNOWFOX.

SNOWFOX offers freshly made and elegantly packaged sushi rolls and bento boxes, in addition to side items such as poke and seaweed salads, spring rolls, and fruit-infused waters. "I hope our flagship store in the Flatiron District will provide excellent service to customers enjoying grab-n-go sushi prepared by our experienced chefs," continued Lee.The store’s food items are created on-site by sushi chefs led by the company’s Director of Operations, Jaehun Jung. For their first New York location, SNOWFOX hired chefs that were local to the city, with experience serving high quality foods in a fast-paced setting.

Hours are 7:00 a.m. to 10:00 p.m. Monday through Friday, and 10:00 a.m. to 10:00 p.m. on Saturdays and Sundays.

SNOWFOX, 24 East 23rd Street, at Madison Avenue, (646) 998-3030.

Image via SNOWFOX

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 <a target="_blank" href="http://instagram.com/sonysquarenyc">@sonysquarenyc</a>also has some sweet swag and a warm place to go!

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It's never too cold for comedy! So it's not too cold to stop by our #23DaysofFlatironCheer tent! We will warm you up with a tasty ginger spiced hot chocolate by @eatbonmion the North Flatiron Plaza! Take in musical comedy by @thepitnycwhile you spin the prize wheel to win neighborhood prizes! @sonysquarenycalso has some sweet swag and a warm place to go! Out on the North Plaza by #FlatironReflection until 4pm! #discoverflatiron #eatbonmi #thepitnyc #sonysquarenyc
5 mins ago