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November News Roundup

In November, the Flatiron District embraced its first snowstorm of the season and experienced noteworthy media shout-outs highlighting new businesses and exhibitions, exciting real estate developments, and the holiday installation reveal. Stay up-to-date with the latest Flatiron District News with our monthly roundup of notable highlights.

  • The district is bustling with new business openings! The "Taiwanese doubleheader" of Kung Fu Tea, a bubble tea company that began in Queens, and TKK Fried Chicken, a chain founded in Taiwan, are opening a dining destination together at 117 East 23rd - doors open 11/30 (via New York Times). Celebrated Chef Jonathan Benno opened his final outpost at the Evelyn Hotel, Benno, a refined restaurant serving a lean Mediterranean menu with three-, four-, and five-course price points (via Eater New York). Bourke Street Bakery offered an inside-scoop of the Sydney-based bakery as the husband and wife duo who founded the shop discussed their journey in Australia and the design of the first U.S. location set to open in the district next month (via Broad Street). Sony Square launched a new interactive exhibition, The Mariah Carey Experience, to celebrate the release of her new album, Caution. The exhibition is open through December 4th, and features instagrammable photo sets, multimedia displays, memorabilia, and a pop-up shop (via Mariah Carey Official Website). 
  • The wellness trend is alive and well in Flatiron. WTHN (pronounced 'Within'), an acupuncture studio aiming to provide an affordable luxury experience that makes acupuncture more visible and accessible to the wellness community, opened its doors (via Fast Company). The founder of the meditation studio Inscape, Khajak Keledjian, discussed his goal to demystify meditation for modern consumers, and his inspiration behind the successful studio concept, and has since developed the Inscape meditation app (via PSVK). 
  • New real estate developments are bound to generate excitement. Blink Fitness inked a deal to expand its Manhattan headquarters at 386 Park Avenue South, which will double the company's square-footage at the location (via Commercial Observer). Silver Mirror, a facial bar, will be joining the acupuncture studio, WTHN, at 20 West 22nd Street - both spa concepts signed 10-year leases and are expected to complement each other (via Real Estate Weekly). Issac & Stern Architects revealed a rendering for the 18-story building under construction at 25 West 24th Street, previously occupied by Le Semana hotel (via New York YIMBY).
  • The Flatiron/23rd Street Partnership unveiled the installation Happy by Studio Cadena - the winner of the fifth annual Flatiron Public Plaza Holiday Design Competition. As you walk in and around the sculpture, the piece strives to elicit a warm feeling, and offers a unique vantage point for photographs of the landmark building (via Untapped Cities). In support of Small Business Saturday, the Flatiron/23rd Street Partnership hosted a digital scavenger hunt to drive traffic to small businesses in the neighborhood this holiday season (via Metro News). 

Photo via Bourke Street Bakery

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