Jun 21, 2018

June News Roundup

Summer has arrived and June was an exciting month as the Flatiron District garnered media attention highlighting impressive offerings at neighborhood restaurants and bars, new business openings, real estate transactions, and Flatiron BID sponsored events. Stay up to date with the latest Flatiron District News with the BID’s monthly roundup of notable highlights. 

  • Numerous Flatiron restaurants and bars received accolades in June. The Library at The NoMad Hotel was named the second "most instagrammable restaurant in the world" (via Vogue Australia). The extensive selection of liquors found at the vintage-styled lounge The Flatiron Room, and Southern-inspired bar Maysville secured spots on Eater New York's list of 'Most Impressive Whiskey Bars in NYC' (via Eater New York). The World's 50 Best Restaurants 2018 list was announced this month and featured Eleven Madison Park at number four, and Cosme at number 25, rising from number 40 on last year's list (via Eater New York). Natalie Portman designated Lebanese restaurant ilili as her favorite vegan restaurant (via Lebanese Examiner). Burgers are an American staple and New York City has some of the best around, including those served at Shake Shack and Upland (via Urban Matter). Cote's new 10-course Steak Omakase received the high praise of "no better ode to steak in this town" (via Eater New York). 
  • New restaurants and businesses opened their doors in Flatiron this month. The newly renovated Evelyn Hotel will feature three culinary ventures including Italian trattoria Leonelli Taberna, which is the first to open (via New York Times). A new food hall called Sous Vide Kitchen will be coming to the neighborhood and will include five different fast-casual concepts under one roof with cashless, self-service kiosks (via AM New York). The St. Ives Mixing Bar popped up in the district and will be open until September 15th. Visitors can mix custom skincare products made with natural ingredients (via Beauty Packaging). Eataly announced its five locations across the country will ban plastic straws and stirrers by July 31st to reduce waste (via AM New York). The James Hotel NoMad debuted a CBD-infused menu with cannabis chef Andrea Drummer. The offerings include CBD-infused meatballs, salads, and eye serums (via Urban Daddy). 
  • Several neighborhood businesses had milestone accomplishments. Flywheel expanded its national presence with its first Denver location that is slated to open this summer (via Cision PR Newswire). High schoolers with The Jazz Gallery put on an impressive musical performance on June 10th previously labeled by professionals as unplayable (via New York Times). Cool-temperature fitness studio Brrrn was featured on Good Morning America (via Good Morning America). Coworking space Breather recently launched a longer-term office rental option after having had success providing short-term spaces for businesses (via Commercial Observer).
  • Design agency Bulletproof inked a lease at 257 Park Avenue South to nearly double its office space this fall (via Commercial Observer). Baltz & Company, a lifestyle public relations agency, and Diply USA, a social entertainment website, signed leases in the district to occupy the seventh and ninth floors of 49 West 23rd Street (via Rew Online). 
  • The Flatiron/23rd Street Partnership celebrated 12 years of neighborhood transformation at its annual meeting on June 6th (via City Limits) and launched the Flatiron Summer Series on June 19th. The Summer Series consists of eight weeks of free community programming including technology classes, fitness classes, games, and musical performances, plus bonus "summer sweets" giveaways on select days (via City Guide). 

Photo Credit: Infatuation of Cote

Jun 4, 2018

Father's Day in the Flatiron District

Celebrate Dad and the special men in your life this Father's Day, June 17th, in the Flatiron District! Our Father's Day roundup highlights gift and dining ideas that are sure to make him feel special. Our free, historic walking tour is a perfect Sunday morning activity to complement any gift or to precede brunch. For more information, please contact the businesses directly. 


Destination XL (DXL) Men's Apparel, 703 Sixth Avenue, 212-242-3189

An all-inclusive one-stop-shop for apparel and shoes for 'Big and Tall' men with everyday specials including their Great Gifts for Dad list

Dyanna Spa, 40 East 21st Street, 212-995-2355

Treat Dad to a day of pampering. Several Father’s Day Specials are available including an olive oil manicure and foot massage for $65, and 30-minute facials for $75. 

Flatiron Wines & Spirits, 929 Broadway, 212-477-1315

Browse Flatiron Wines & Spirits' curated selection of wines and liquors from around the world that are sure to be a hit with Dad.

Heyday, 1130 Broadway, 646-869-3601

Offering a Father’s Day Facial and Shave! Gift a 50-minute facial and Harry’s Winston Shave Kit for $125 (a $140 value).

Johnston & Murphy, 200 Fifth Avenue, 212-242-1636

Help Dad look his best with Johnston & Murphy's Father's Day Gift Ideas complete with stylish apparel, accessories, and shoes. 

L'atelier du chocolat, 59 West 22nd Street, 212-243-0033

Treat Dad to a collection of fine chocolates with beautifully packaged gift sets available for the holiday.

Living Fresh Men's Spa44 West 22nd Street, 212-366-9080

Spoil dad with a spa gift certificate to enjoy a variety of massage, facial, jacuzzi, and manicure packages

L’Occitane En Provence, 170 Fifth Avenue, 212-206-8860

Father’s Day Gift Sets are available including several colognes, soaps, and shaving sets. 

Peter Manning, 19 West 24th Street, 800-564-1227 

For Dads that are not so tall, stop by Peter Manning for a casual and not-so-casual wardrobe update.

Premier Indoor Golf, 1 East 28th Street, 3rd Floor646-657-0174

If your Dad loves to golf, grab a gift certificate to strengthen his game with virtual reality PGA course simulators.

Rizzoli Bookstore, 1133 Broadway, 212-759-2424

Rizzoli Bookstore offers a wide collection of books from photography and travel, to sports and foreign literature.

Thursday Boot Company48 West 21st Street, 6th floor

Gift Dad boots, briefcases, belts, wallets, and apparel made of the highest quality leather and craftsmanship. 

Todd Snyder, 25 East 26th Street, 917-242-3482

Elevate your father's style with apparel from Todd Snyder and browse their special Dad's Gift Guide

Whisk, 933 Broadway, 212-477-8680

Perfect for the father who loves to cook! Whisk offers plenty of great gifts ideas for under $25, under $50, and under $100


Dining Specials

230 FIFTH, 230 Fifth Avenue, 212-725-4300

On Father's Day, from 10:00 am to 4:00 pm, 230 FIFTH is offering a special brunch for $29 (children 12 and under, $15). Brunch includes an omelet, salad, and grilling station with hot dogs and hamburgers, along with celebratory brunch classics. 

Belgium Beer Café, 220 Fifth Avenue212-575-2337

Belgian Beer Cafe serves up classic entrees including a Raw Oyster Bar and Belgian-inspired stew accompanied by draft beer and wine. Brunch is also available.

Cosme, 35 East 21st Street, 212-913-9659 

Stop by for brunch or dinner at one of the top-rated Mexican restaurants in the U.S. boasting traditional flavors and using locally-sourced ingredients. 

The Flatiron Room, 37 West 26th Street, 212-725-3860

Join The Flatiron Room for Father's Day to give Dad the gift of dinner, paired with his favorite whiskey and live jazz. 

ilili, 236 Fifth Avenue, 212-683-2929 

Join ilili to celebrate Father's Day with a memorable food feast. For the occasion, ilili will be serving their a-la-carte menu with lamb specials for brunch and dinner.

Le Coq Rico, 30 East 20th Street, 212-267-7426

The French bistro of beautiful birds is celebrating Father’s Day with signature whole birds to share with their signature cocktail, Son of a Rooster

The NoMad1170 Broadway, 212-796-1500

Sit down for a celebratory brunch, lunch, or dinner with Dad in this chic, elegant setting. 

Raymi, 43 West 24th Street, 212-929-1200

Raymi will be serving its signature Peruvian-inspired brunch this Father's Day.

Sarabeth’s, 381 Park Avenue South, 212-335-0093

A classic New York brunch option, Sarabeth’s will offer Father’s Day specials in addition to their weekly menu options. 

Scarpetta, 88 Madison Avenue, 212-691-0555 

Scarpetta is celebrating Father's Day with a special brunch menu and brunch cocktail options.

Tarallucci e Vino, 44 E 28th Street, 212-779-1100 

Enjoy a special Father's Day brunch prix fixe at Tarallucci e Vino. 

Trattoria Italienne, 19 West 24th Street, 212-600-5139

Celebrate Dad at Trattoria Italienne with casual Italian/French-inspired cuisine and wine pairings.

Photo Credit: New York Times of The NoMad 

Flatiron District businesses: If you are offering a Father's Day special, we'd love to include it. Please contact us at info@flatironbid.org
May 29, 2018

May News Roundup

Along with the first glimpse of summer weather, May was a busy month as the Flatiron District garnered media attention highlighting new businesses, including restaurants and bars, as well as exciting real estate transactions. Stay up to date with the latest Flatiron District News with the BID’s monthly roundup of notable highlights. 
  • This month was filled with new businesses openings including two at the Freehand Hotel. Located on the 18th floor, Broken Shaker is a rooftop paradise offering Caribbean-Middle Eastern fare and tropical drinks, including those made specifically for New York City (via Eater NY). Located on the ground floor of the Freehand, Smile To Go is an all-day café serving healthy, flavorful Mediterranean fare specializing in to-go options, but its inviting set-up will tempt visitors into staying (via Kaylor Girl Promotions). The George Washington Bar, a library turned cocktail bar, was deemed a bar to “light your fire in New York City” (via Hoodline) and received a shoutout as one of New York’s best hotel bars (via Meetings & Conventions).
  • Several other businesses in the district made their debut in May, or have announced plans to move into the neighborhood. Zucker’s Bagels & Smoked Fish opened the doors of its Flatiron location by dishing out 1,000 free sandwiches during its first 10 days (via Just Opened). A new taco bar, Flats Fix, offers five types of tacos and a sought-after daily happy hour (via Eyewitness News 7). Momofuku's casual chicken concept, Fuku, is slated to move to the area and is touted to offer one of the best fried chicken sandwiches in the city (via Gothamist). Chicken sandwich lovers can also rejoice as Chick-fil-A announced a Flatiron location at 700 Sixth Avenue (via Biz Journals). Blue Bottle Coffee, a cafe with responsibly sourced beans, is set to perk up the Flatiron neighborhood later this summer (via Rew Online). 
  • Eisenberg’s Sandwich Shop, a Flatiron staple for 90 years, was sold to new owners who promise to maintain the integrity of the old-school lunch counter's aesthetic and food (via Town & Village). Cosme landed a spot on a list ranking the 31 best Mexican restaurants in the country (via Patch News). Restaurants across the city, including Cosme and popular Indian eatery Inday, are no longer offering plastic straws due to their negative environmental impact (via New York Times). Le Coq Rico, the French bistro specializing in all things birds, was featured in an Eater NY episode (via Viewing NYC). The ping-pong gym that feels more like a club, SPiN, expanded its original Flatiron location with an Austin, Texas outpost this month (via My Statesman). Cookware store Whisk also expanded with a new, larger location on Atlantic Avenue in Brooklyn (via The Bridge). Lego was deemed one of the best and biggest children's toy stores in the city, and the Lego Flatiron location is the first in the U.S. to convert any image into custom made lego sets (via The Brick Show).  
  • The MTA confirmed that the 28th Street 6 train station and 23rd Street F/M station will be closed for renovation for five months from July to December (via Town & Village). Crayola sponsored a celebratory event on the Flatiron North Public Plaza for National Teacher Appreciation Day (via Metro News). 

Photo Credit: Business Insider

May 1, 2018

Mother's Day Flatiron Gift Guide

Show your appreciation this Mother's Day with special gifts and treats from the Flatiron District. Consider treating mom to a spa experience, a unique flower display, or a thoughtful card.

For a list of neighborhood restaurants offering Mother's Day specials, please visit our Mother's Day Flatiron Restaurant Guide.


Athleta, 126 Fifth Avenue, corner of 18th Street, (212) 929-0512
Browse Athleta's athleisure Gifts For Mom for all fitness and wellness needs.

Bath & Body Works, 304 Park Avenue South, corner of 23rd Street, (212) 260-9293
Surprise mom with Mother's Day-themed bath products, fragrances, and candles. Grab several items and create your own basket of fun. Bath & Body Works has gift options for all price ranges.

DAVIDsTEA, 688 Sixth Avenue, between 21st and 22nd Streets, (212) 229-0002
Find the perfect gift at DAVIDsTea with limited edition Mother's Day tea sets including the "Get Pampered" and "Teas for Moms" sets along with specialty teaware.

Eataly, 200 Fifth Avenue, between 23rd and 24th Streets, (212) 937-8910
Eataly offers a curated selection of Mother's Day gift boxes and unique treats that will give your mom the taste of Italy. The Buongiorno Mamma Gift Box includes an assortment of chocolates, coffees, and cookies and the Mamma in Cucina Gift Box features Italian cooking essentials including the How To Eataly cookbook.

Flying Tiger, 920 Broadway, corner of 21st Street, (212) 777-1239
Show your love to mom without breaking the bank at Flying Tiger with their unique home accessories, cards, and colorful gifts.

Fujifilm Wonder Photo Shop, 176 Fifth Avenue, between 22nd and 23rd Streets, (929) 239-4262
Build a scrapbook or photo album for mom, or take family portraits in the in-store photo booth at the Fujifilm Wonder Photo Shop.

The Home Depot, 40 West 23rd Street, between Fifth and Sixth Avenues, (212) 929-9571
Home Depot’s Garden Club can help with gift ideas for home gardening accessories and tools, including the Martha Stewart gardening and decor collection. 

L’Occitane en Provence, 170 Fifth Avenue, corner of 22nd Street, (212) 206-8860
L’Occitane has a wide variety of original gift ideas for Mother’s Day. Check out gift sets like the Cherry Blossom, Lavender Treasures, and Shea Butter Body Care. 

MAC Cosmetics, 1 East 22nd Street, between Broadway and Fifth Avenue, (212) 677-6611
MAC's Mother's Day Gift Guide highlights quality skincare products for mom. Contact the store directly for in-store appointments. 

Marimekko, 200 Fifth Avenue, between 23rd and 24th Streets, (212) 843-9121
Surprise mom with springtime-inspired kitchenware with the iconic Unikko poppy pattern from Marimekko. 

Of Mercer, 42 East 21st Street, between Broadway and Park Avenue South, (212) 979-2229.
For the woman who does it all, shop Of Mercer's collection of dresses, blazers, and accessories. Of Mercer's clothing is made in New York City.

Origins, 175 Fifth Avenue, between 22nd and 23rd Streets, (212) 677-9100.
Visit Origins for natural skincare products including plant-based creams, cleansers, scrubs, body butters, and curated gift sets for Mother's Day. 

Papyrus, two Flatiron District locations: 655 Sixth Avenue, between 20th and 21st Streets, (212) 355-1880. 940 Broadway, between 22nd and 23rd Streets, (212) 228-2877
Papyrus has an extensive collection of Mother’s Day greeting cards and gifts like mugs, trinkets, and candles.

Patisserie Chanson, 20 West 23rd Street, between Fifth and Sixth Avenues, (929) 423-8880
Bring mom an assortment of gourmet eclairs or chocolate bonbons or prepare a special breakfast with Chanson's fresh-baked croissants, danishes, and breads.

Rituals, 172 Fifth Avenue, corner of 22nd Street, (646) 918-7383
Rituals' Flatiron location will help you bring the best of Europe home to mom. Try the store's suite of shower products, gels, candles, and oils for an in-home spa treatment. Gift sets are also available. 

The White Company, 155 Fifth Avenue, between Broadway and Fifth Avenue, (646) 741-8777
The White Company offers a curated selection of clothing, home goods, and furniture often that will add style to mom's home and closet. 


Blooming Affairs, 925 Broadway, between 21st and 22nd Streets, (212) 262-0004

Flower You, 122 East 25th Street, between Park Avenue South and Lexington Avenue, (212) 477-1037

Park Avenue Floratique, 226 Fifth Avenue, between 26th and 27th Streets, (212) 447-6310

Putnam & Putnam at Club Monaco, 160 Fifth Avenue, between 20th and 21st Streets, (646) 838-6374

Spas & Nail Salons

Blooming Nail & Spa, 260 Park Avenue South, between 20th and 21st Streets, (212) 505-6245

Dyanna Spa, 40 East 21st Street, between Broadway and Park Avenue South, (212) 995-2355

Heyday, 1130 Broadway, between 25th and 26th Streets, (646) 869-3601

Nabi Bellagio Nail & Spa, 10 East 23rd Street, between Broadway and Madison Avenue, (212) 505-6100

QQ Nail Salon and Spa, 15 East 21st Street, between Broadway and Park Avenue South, (212) 254-8100

Queen Jane Day Spa, 37 East 28th Street (lower level), between Madison Avenue and Park Avenue South, (212) 684-4548

Renew Body & Mind Spa,  4 West 28th Street, between Broadway and Fifth Avenue, (518) 317-8888

sundays, 51 East 25th Street, between Madison Avenue and Park Avenue South, (646) 998-5711

Photo Credit: Fashion Week Daily of L’Occitane Flatiron

Apr 30, 2018

Mother's Day Flatiron Restaurant Guide

Celebrate mom this Mother's Day on Sunday, May 13th with a special meal in the Flatiron District. Make reservations early to secure a table at these local favorites showing extra appreciation for mothers with complimentary cocktails and special menus. Please contact the businesses directly for more information and reservations. 

230 FIFTH, 230 Fifth Avenue, between 26th and 27th Streets, (212) 725-4300

Give mom a one-of-a-kind dining experience with a view at 230 Fifth. A Mother's Day Buffet will be served from 10 am to 4 pm, offering a cold display, hot station, carving station, and dessert table. Brunch is $42 per adult and $15 for children 12 and under. 

Almond, 12 East 22nd Street, between Broadway and Park Avenue South, (212) 228-7557

Almond is serving up a super special Mother's Day brunch and featuring exciting dishes for a celebratory dinner. 

Black Barn19 E 26th Street, between Fifth Avenue and Madison, (212) 265-5959

At Black Barn, all mothers get their meals for free. For Mother's Day, Black Barn is offering an a-la-carte menu, along with a $42 prix-fixe menu that includes a brunch cocktail, corn muffins, an entree dish, and access to a fruit and dessert buffet.

Bouley at Home, 31 West 21st Street, between Fifth and Sixth Avenues, (212) 255-5828

Chef David Bouley invites you to a Mother's Day 6-course tasting menu of wild and foraged spring dishes for $185, and optional wine pairing for $125 for lunch or dinner. Bouley at Home and Bouley Test Kitchen will be serving the same menu at each location.

Dos Caminos, 373 Park Avenue South, between 26th and 27th Streets, (212) 294-1000!

Bring mom for a special  menu and celebratory cocktails at Dos Caminos for brunch or dinner. 

Hardings, 32 East 21st Street, between Broadway and Park Avenue South, (212) 600-2105

Hardings is celebrating with a complimentary "Mom-osa" sparkling cocktail. Classic brunch dishes will be served from 11 am to 3 pm including steak and eggs and a farm-inspired egg sandwich. 

ilili, 236 Fifth Avenue, between 27th and 28th Streets, (212) 683-2929

ilili invites you to honor and celebrate moms and other exceptional women in your life with an unforgettable experience. ilili chefs have put together springtime brunch and dinner specials to complement the restaurant's Lebanese-Mediterranean a-la-carte menu items, such as baby lamb and a strawberry and chocolate pallete, plus a complimentary gift courtesy of Senteurs D'Orient

Junoon, 27 West 24th Street, between Fifth and Sixth Avenues, (212) 490 - 2100

Junoon invites you to celebrate Mother's Day for lunch in its Patiala Room from 12 pm to 2:45 pm and dinner in its Main Dining Room from 5:30 pm to 10:15 pm. 

La Pecora Bianca, 1133 Broadway, corner of 26th Street, (212) 498-9696

In addition to their regular a la carte menu, La Pecora Bianca is celebrating moms with prix-fixe menu options. A $45 per person meal will be offered featuring Mother's Day specials like burrata with snap pea pesto and a lemon budino with vanilla meringue. There's a special menu for children as well for $25 per person offering kid-friendly meals. 

Le Coq Rico, 30 East 20th Street, between Broadway and Park Avenue South, (212) 267-7426

Bring mom to French bistro Le Coq Rico! All guests over 21 will receive a complimentary Basil’Hick Cocktail. Open for brunch, lunch, and dinner, enjoy a meal made with responsibly raised poultry and the finest ingredients.

Merakia, 5 West 21st Street, between Fifth and Sixth Avenues, (212) 380-1950

Unlimited mimosas will be served to moms brunching at Merakia for Mother's Day. A three course prix-fixe meal will be available for $39 per person.  

Obica Mozzarella Bar Pizza e Cucina, 928 Broadway, between 21st and 22nd Streets, (212) 777-2754 

Stop by Obica Mozzarella Bar this Mother's Day for special dinner and cocktail menus. 

Park Avenue Spring, 360 Park Avenue South, between Madison Avenue and Park Avenue South, (212) 951-7111

A special three course prix-fixe menu for $79 will be served to celebrate Mother's Day. 

Quality Eats, 3 East 28th Street, between Fifth Avenue and Madison Avenue, (212) 257-8882

Open for brunch, lunch, and dinner on Mother's Day (from 10:30 am to 10:30 pm), check out this Flatiron newcomer for high quality steak selections, fresh seafood dishes, and breakfast classics. 

Roki Le Izakaya, 12 West 21st Street, between Fifth and Sixt Avenues, (646) 383-7654

Enjoy Japanese cuisine for lunch or dinner at Roki where mom receives a complimentary Chef's special dessert. Dishes include crispy snow crab cream filled dumplings, a roasted beef salad, shrimp wonton noodles, and seasonal seafood sushi rolls. 

Sarabeth's, 381 Park Avenue South, corner of 27th Street, (212) 335-0093 

For Mother's Day, Sarabeth's Park Avenue South is celebrating with lunch and dinner specials in addition to their a la carte menu. Brunch entree specials include a smoked salmon toast and a spring vegetable quiche with dinner specials such as lamb porterhouse and a one-and-a-half pound steamed Maine lobster. 

Scarpetta, 88 Madison Avenue, corner of 29th Street, (212) 691-0555

Scarpetta, one the district's newest restaurants, just launched Sunday brunch accompanied by live jazz. In addition to the fan-favorite tomato and basil spaghetti, mom can enjoy classic brunch with an Italian twist including poached eggs with fontina fonduta and charred Tuscan bread, and an egg white frittata with smoked ricotta. Brunch is available from 11:30 am to 2:30 pm and dinner is available from 5:00 pm to 9:00 pm.

Taralluci E Vino, 44 East 28th Street, between Park Avenue South and Madison Avenue, (212) 779-1100

Taralluci E Vino is offering a Mother's Day three-course prix-fixe menu with a special "momma mia" cocktail. Enjoy outdoor seating, greenmarket inspired dishes, and an eclectic wine list. 

Trattoria Italienne, 19 West 24th Street, between Fifth and Sixth Avenues, (212) 600-513

Please join Trattoria Italienne for a Mother's Day Brunch from 11:30 am to 2:30 pm. Moms will receive a complimentary glass of rosé and one of Italienne's house-made preserves to take home. Brunch dishes include housemade duck sausage, tortelli carbonara, and Provençal style eggs. 

Photo Credit: La Pecora Bianca

Flatiron restaurants: Are you offering a Mother's Day special that is not listed here? Contact us by email at info[at]flatironbid.org 

Apr 26, 2018

April News Roundup

April showers brought in a lot of action this month in the Flatiron District with new restaurants on the radar, business developments, real estate transactions, and exciting local events. Stay up to date with the latest Flatiron District news with our monthly roundup of notable highlights.

  • Spring brought new restaurant openings and developments. SERRA by Birreria at Eataly opened this month - an Italian countryside themed rooftop featuring a menu with a strong focus on vegetables and herbs (via Time Out New York). Scarpetta located in the James New York NoMad Hotel recently launched its Sunday brunch where you can eat alongside live jazz music (via CBS Local). Several of New York City’s most anticipated openings for this spring and summer are located in the Flatiron neighborhood. First, Broken Shaker, a rooftop cocktail bar with sweeping views of the city located above the Freehand Hotel, is scheduled to open in May (via Eater NY). Second, Leonelli Taberna, a cocktail bar and lounge, and Leonelli Focacceria e Pasticceria, a bakery and café, both inspired by Rome and located at the Evelyn Hotel, are slated to open this June (via Eater NY). Finally, beloved NYC falafel chain Taim is starting a major expansion with a location in the Flatiron District scheduled to open this summer (via Business Insider). 
  • April also witnessed new business developments. The boutique fitness studio Brrrn is the first cool temperature fitness studio in Manhattan, and is set to open its doors this May (via Hoodline). HR staffing firm Adecco Group acquired coding academy General Assembly, which will maintain its own brand and operations under the umbrella company (via Technical.ly). L'Occitane en Provence introduced a "L'Occi Retail Truck," which is the beauty company's first-ever travel shopping experience (via Cision PR Newswire).
  • There have been some April real estate developments in Flatiron as well. The popular video-streaming company Dailymotion has subleased over 20,000 square feet of office space at 50 West 23rd Street (via Commercial Observer). Fenwick & West, a technology and life sciences law firm, is relocating to the district after signing a 36,300-square-foot lease at 902 Broadway (via Commercial Property Executive). 

 Photo Credit: Eataly


Apr 3, 2018

Flatiron District Grilled Cheese Guide

April is Grilled Cheese Month, and April 12th is National Grilled Cheese Day! The Flatiron District is home to plenty of spots offering tasty takes on this classic comfort food staple.

Luke's Lobster, 5 West 25th Street, (646) 657-0747 

Luke's Lobster, which promises traceable and sustainable seafood, has brought back the Lobster Gruyere Grilled Cheese and Crab Gruyere Grilled Cheese to its seasonal menu through the end of May. Fresh lobster or crab meat is topped with a hefty layer of melted Gruyere between generously buttered toasted organic white bread plus Luke's secret seasoning. 


Photo Credit: Luke's Lobster

Schnippers, 23 East 23rd Street at Madison Avenue, (212) 233-1025 

Serving up feel-good, old-fashioned American food, Schippers has three cheesy melt options: the Classic Grilled Four Cheese on sourdough bread with add-ons such as bacon and plum tomatoes, the Tuna Melt on sourdough with American cheese and tuna salad, and the Chicken Bacon Cheddar Melt made with applewood smoked bacon, white cheddar, baby arugula, plum tomatoes, and Schnipper sauce on ciabatta bread. 


Photo Credit: Schnippers 

Maman22 West 25th Street, between Broadway & Sixth Avenue

Inspired by childhood memories in the kitchen, Maman's thoughfully curated menu features a grilled cheese with a French twist. The Croque Maman includes a thick layer of melted comté cheese topped with Parisian ham and béchamel sauce on homemade bread grilled to perfection. The sandwhich is served with a side of fresh mixed greens. 


 Photo Credit: Victoria Morris  

Flatiron Hall, 38 West 26th Street, (646) 790-3200 

The Victorian style Flatiron Hall offers a modern twist on the cheesy sandwhich with its Grilled Aged Cheddar, Tomato, Avocado Melt. The dish includes balsamic onions and fresh avocado served on toasted rosemary pullman bread sprinkled with sea salt. Fresh cut Idaho fries accompany the sandwich, and a cup of soup or a small salad can be added to your meal for $2.


Photo Credit: Spotluck

Bounce Sporting Club55 West 21st Street, (212) 675-8007

Bounce, the upscale sports bar and lounge, offers a Double Stuffed Grilled Cheese. This loaded sandwich is overflowing with farmstead white cheddar and Gruyere nestled between thick cut sourdough bread. The dish is served with housecut fries that can be substituted for sweet potato or truffle fries. 


                                                                                                     Photo Credit: Bounce Sporting Club

Eisenberg's Sandwich Shop174 Fifth Avenue, between 22nd & 23rd Streets, (917) 765-9300

Famously raising the cholesterol of New Yorkers since 1929, the classic old-school lunch counter Eisenburg's Sandwhich Shop serves up the sought after Grilled Cheese accompanied by a side of house pickles. Add-ons include bacon, ham, or turkey. And, don't forget about their famous Tuna Melt!


                                                                                                              Photo Credit: Serious Eats

Melt Shop55 West 26th Street, between Broadway and Sixth Avenue, (212) 447-6358 

Melt Shop uses artisanal ingredients, fresh-baked bread made daily, and high quality cheese and offers 10 varieties of grilled cheese, such as its Truffle Melt, Buffalo Chicken, and Maple Bacon. To celebrate National Grilled Cheese Month, Melt Shop is serving a limited-edition sandwich the entire month at all locations. “The Big Pull” is Melt Shop’s cheesiest sandwich ever with 6 total slices of cheese – 2 American, 2 NY Cheddar, 1 Muenster & 1 Pepper Jack – on country white bread. 

melt-shop_the-big-pull (1)

Photo Credit: Melt Shop

Header Photo Credit: Schnippers 

Mar 20, 2018

March News Roundup

Despite last week's snowstorm, March brought warmer weather and plenty of notable media attention. Highlights include Flatiron District restaurants, bars, and hotels receiving spots on top NYC lists, businesses successfully expanding, and new real estate deals signed in the district. Stay up to date with the latest Flatiron District News with the Flatiron BID’s monthly roundup of notable highlights.

  • Cocktails and dishes served in the Flatiron District are attracting buzz this month. Sir Henri Penthouse Rooftop landed a spot on New York City’s "Best Moscow Mules List" thanks to its three variations of flavor and spice level (via CBS New York). Cosme nabbed a shoutout as a "Best Dining Spot" in New York City for its authentic Mexican cuisine with a modern twist (via Travel Pulse). Upscale Italian and French inspired restaurant Italienne has rebranded as the more casual Trattoria Italienne to move from a special occasion restaurant to a regular go-to for diners (via Wall Street Journal). A pop-up cafe, Kopi Kopi, came to the district to offer Indonesian inspired coffee and all day brunch options (via ABC 7 Eyewitness News).
  • March was an exciting month for the Freehand Hotel. The hotel's two restaurants, Simon & the Whale and Studio, and its bar, George Washington's Bar, received acclaim for their pineapple-based drinks (via New York Times). Simon & The Whale welcomed a visit from former President Bill Clinton (via Eater NY), and received a glowing review from food critic Steve Cuozzo describing the restaurant as "a downtown restaurant for grown-ups... this is the first good modern-American restaurant in the neighborhood" (via Eater NY). The Studio was also deemed one of the best new brunches in the city that differs from the basic brunch standard (via NY Post). Overall, the Freehand Hotel was named one of the "10 best new hotels opening in NYC this year" (via Curbed New York). 

Photo Credit: Sir Henri Penthouse Rooftop

Mar 19, 2018

Flatiron Foodies: Trattoria Italienne's Pork Meatballs

Trattoria Italienne's pork meatballs are sure to become a hit at your dinner table! "Our meatballs are a guest favorite and also something I love to cook at home," says Chef Jared Sippel. "They're juicy and full of flavor -- but the best part is their versatility. You can serve them as a starter, like we do at the restaurant over a bed of polenta, or toss them in your favorite sauce for proper pasta and meatballs."

Pork Meatballs (Polpettine if served over polenta)

Yields 4 servings


  • 1 pound pork shoulder, ground with large die
  • 1/2 ounce prosciutto (preferably San Daniele) 
  • 2 ounces stale bread, soaked in milk and wrung dry
  • 1/2 ounce minced parsley
  • 2 eggs
  • 2 tablespoons kosher salt
  • 2 cloves garlic, minced to a paste
  • 1 1/2 ounces ground parmigiano or Grana Padano
  • 2 teaspoons ground black pepper
  • 1 teaspoon chili flakes
  • 1 teaspoon minced rosemary
  • 1/2 teaspoon dried oregano


1.  Dice all pork in large chunks and set in the freezer with meat grinding attachments. 

2. Sweat the garlic in a small amount of olive oil to release flavor for about one minute, then add rosemary, chili flakes, and oregano. Let cool.

3. Grind very cold meat on large grind, or ask your butcher for a coarse grind.

4. Toss the meat with everything except the eggs and cheese, then grind once through the smaller medium die. You may also ask your butcher to give you a coarse ground pork suitable for ragu if you do not have access to a meat grinder.

5. Combine all remaining ingredients and mix well in a mixer or with your hands. Do not overmix of the meatballs may become spongy and tough. 

6. Portion to desirable size and cook in a saute pan. 

Pictured above: Polpettine (pork meatballs served over polenta)

Pictured below: Trattoria Italienne Chef Jared Sippel



2018 Archive

Use 311 to Dispatch Services for Those in Need + Other Resources

NYC Restaurant Week - Summer 2018

New Neighbor: Sous Vide Kitchen

New Neighbor: Leonelli Focacceria e Pasticceria

June News Roundup

New Neighbor: Leonelli Taberna

2018 Fourth of July Holiday Guide

World Cup 2018 - Where to Watch in Flatiron

Flatiron Foodies: Maman's Banana Lavender Cornmeal Waffles

2018 Annual Meeting & Community Reception Recap

New Neighbor: Lovesac

Announcing the 2018 Flatiron Summer Series: June 19th – August 9th

Mark Your Calendars for This Year's Tech Tuesday Lineup (June 19th - August 7th)

Wellness Wednesdays on the Flatiron South Plaza This Summer (June 20th - August 8th)

2018 Summer Series Throwback Thursday Lineup

Father's Day in the Flatiron District

New Neighbor: Zucker's Bagels & Smoked Fish

May News Roundup

Flatiron Foodies: Studio's Pea Hummus & Lamb Merguez

New Neighbor: Smile To Go

New Neighbor: Flats Fix

New Neighbor: Broken Shaker

New Neighbor: Brrrn

Mother's Day Flatiron Gift Guide

Mother's Day Flatiron Restaurant Guide

April News Roundup

New Neighbor: PetSmart

NYC Department of Small Business Services FY17 BID Trends Report

Fun for Kids on 'Take Our Daughters & Sons to Work Day'

New Neighbor: Mykonos Blue Grill

Flatiron Foodies: Flatiron Green Cafe's Avocado Toast

Consulting Day for NYC's Nonprofit Community

New Neighbor: Cofesta

Flatiron District Grilled Cheese Guide

Recap: Intersections Speaker Series with Councilmember Rivera

March News Roundup

New Neighbor: Quality Eats

Flatiron District Easter Dining Guide

New Neighbor: The Seville

Flatiron Foodies: Trattoria Italienne's Pork Meatballs

New Neighbor: Scarpetta

New Neighbor: Maman

Meet the Concierge Event Recap

New Neighbor: The James New York NoMad

February News Roundup

New Neighbor: Bondi Sushi

Flatiron Foodies: Forager's Treasure by Bouley at Home

Flatiron Valentine’s Day Neighborhood Guide

2018 Sponsorship Opportunities Now Available

January News Roundup

The Big Game in Flatiron

Valentine's Day Dining in the Flatiron District

New Neighbor: Bouley at Home

New Neighbor: The Freehand Hotel

2017 Flatiron BID Community Survey Results

New Neighbor: Bouley Test Kitchen

Flatiron Foodies: Harding's Braised Short Ribs

Flatiron Free WiFi Courtesy of AppNexus

January Joiner: Flatiron Fitness 2018

23 Days of Flatiron Cheer 2017 Recap!