More in Flatiron News

Win Hotel Stays, Dining Vouchers, and More in the 23 Days of Flatiron Cheer Photo Scavenger Hunt

This holiday season, visitors to the Flatiron District are invited to participate in the “23 Days of Flatiron Cheer” Photo Scavenger Hunt on Facebook from December 1st – December 23rd. One winner will be selected to win a prize each week. All entries posted by Friday, December 23rd at 12:00 p.m. (noon) will be eligible for a grand prize drawing.  Please read below for information about prizes and official contest rules.

Weekly Prizes:

  • December 7th: $25 gift certificate from Rizzoli Bookstore
  • December 14th: A premium gift item from LEGO
  • December 21st: 5 burrito cards from Dos Toros

Grand Prizes:

There will be three grand prizes. Each contains a hotel stay in the Flatiron District, a fitness class pack, a gift certificate for dining, and gifts from specialty stores in the neighborhood.

Contest Rules

1. Attend the 23 Days of Flatiron Cheer Photo Scavenger Hunt Facebook Event.

2. Pick up a photo scavenger hunt postcard, a holiday rack card, or map produced by the Flatiron/23rd Street Partnership at the information kiosk on the Flatiron North Plaza.

3. Find at least seven of the clues in the list below. Photograph yourself in front of or next to the clue with a photo scavenger hunt card, holiday rack card, or map in hand (must be visible in the photo). Photographs must be taken in the Flatiron District. 

4. Upload all seven photos at once to the Facebook event page. Individuals who do not use Facebook may participate by e-mailing their submission to One winner will be randomly selected every week. The schedule below shows the weekly cycle of prize winners.

  • Thursday, December 1st – Wednesday, December 7th
  • Thursday, December 8th – Wednesday, December 14th
  • Thursday, December 15th – Wednesday, December 21st

5. Three grand prize winners will be randomly selected at the end of the “23 Days of Flatiron Cheer” programming. All entries received by Friday, December 23rd at 12:00 p.m. (noon), on the Facebook event or by e-mail, will be eligible to win a grand prize. Weekly winners will also be eligible to win a grand prize.

6. One entry per person.

7. BONUS: Contestants who find 23 clues will be entered twice to win the grand prize.


1. The LEGO model of the Flatiron Building inside the LEGO Store
2. The sun drawing mural at Rizzoli Bookstore
3. A place where you can develop photos
4. A fitness studio where you can train like an athlete
5. The Queen’s Guard at The Churchill Tavern
6. Lounging in a hammock at #FlatironSkyline
7. A Citi Bike station
8. In “The Studio” at Athleta Flatiron
9. Favorite thin-crust pizza venue
10. Facial mask at a bath and body shop
11. Buddha head at exhale Flatiron
12. Striking a pose in front of Barry’s Bootcamp PAS
13. Your favorite vegetarian spot
14. A fast-casual Mexican outpost
15. Statue of a former United States Secretary of State
16. A shop where you can purchase flower arrangements
17. Live entertainment on the Flatiron Plaza
18. Your preferred happy hour spot
19. A news studio
20. An educational institution
21. A restaurant specializing in noodles
22. Outdoor plants at Park South Hotel
23. Holiday baking supplies at a kitchenware shop
24. Where you would go for a coffee break
25. Your choice for sushi
26. Your ideal home design showroom
27. Favorite venue for a live show
28. A Shop Small sticker in a business window
29. Glowing sign at the Gansevoort Park Avenue Hotel entrance
30. A French café
31. Your favorite pillow print at Madura
32. A statue at the Appellate Division Courthouse of NY State
33. At a rooftop venue with Flatiron District views
34. Browsing stationery and greeting cards
35. Your favorite restaurant
36. In front of a food kiosk on the Flatiron Plaza
37. A sports goods or sportswear store
38. Your favorite wine store
39. Your favorite dessert shop
40. A menswear shop
41. Trying on wigs at Abracadabra
42. Your go-to salad bar
43. Food drive container or box for the Food Bank For New York City
44. Printmaking machines at the Center for Book Arts

The Flatiron/23rd Street Partnership would like to thank the following businesses for donating prizes to the photo scavenger hunt: Athleta, Barry’s Bootcamp, Cesar, Chop Shop II, Dos Toros, Exhale, Foto Care, Fujifilm Wonder Photo Shop, Kat & Theo, LEGO, New York EDITION Hotel, Origins, Rizzoli, Sarabeth’s Park Avenue South, The Churchill Tavern, The Evelyn Hotel, The NoMad Hotel, and Uplift Studios.


Happy Bike to Work Day! The neighborhood is the perfect place to ride whether using your personal bicycle or  <a target="_blank" href="">@citibike.</a>🚴 💫
Happy Bike to Work Day! The neighborhood is the perfect place to ride whether using your personal bicycle or @citibike.🚴 💫
2 days ago