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April News Roundup

April brought new life to the Flatiron District with blooming flowers and exciting developments. Media highlights include the debut of a new omakase restaurant on 28th Street and a dim sum spot on East 23rd Street, shout outs for the impressive food offerings at several dining spots, and the growing trend of residential building construction projects. Stay up to date with the latest Flatiron District News with our monthly roundup of notable highlights.

  • It may be spring, but "winter is coming" for Game of Thrones (GoT) fans in the Flatiron District. The original Shake Shack in Madison Square Park served up a thematic secret menu in celebration of GoT's premiere of the show's final season. The menu items included a Dracarys Burger through April 21st and a Dragonglass milkshake available through May 19th (via Complex Mag). A new omakase (a chef curated sushi experience) spot, Noda opened at 6 West 28th Street where you can “taste a little bit of Tokyo without flying for 14 hours” (via Grub Street). If you're hungry for noodles, Xiang Xiang Noodle, a dim sum spot serving a variety of noodle dishes, and soups debuted at 110 East 23rd Street (via hoodline).

  • Square pizza slices are gaining popularity and Eataly Flatiron's Alla Pala was named to be one of the City's best. Head Baker Erin Flinn shared a secret to Alla Pala's success: “The flavor of our dough is the base of the flavor of our pizza, rather than looked at as a blank canvas, as is the case with many pizza doughs” (via New York Post). Chef Daniela Soto-Innes of Flatiron's Cosme and NoHo's Atla, was named as a James Beard finalist for best chef in New York City (via Patch). Popular Flatiron whiskey bar Maysville announced it will close its doors on April 21st (via Eater NY).

  • CBS signed a 15-year deal to renew 164,000 square feet at 28 East 28th Street (via New York Post). The Zucker Organization sold the 50,000-square-foot parking garage at 41-47 East 21st Street to Mequity Companies for $32.2 million (via Globest). Meridian Capital Group has arranged a $138.6 million ground-up construction loan for a 48-unit luxury condo property at 39 West 23rd Street that features a 24-story tower on West 23rd Street and a smaller 10-floor tower on West 24th Street, as well as one retail unit (via Multihousing News). Headquartered in Flatiron, Yext was named number two on the list of Top 10 Companies in Tech for Millennial Women in 2019. "We foster a diverse and inclusive environment because it's fundamental to our long-term success," said Elizabeth Walton, Vice President of Marketing at Yext (via PR Newswire). 

  • During Car Free Earth Day on April 27th, a series of activations and performances will occupy six different rest stops including one in the Flatiron District at 23rd Street and Broadway (via TimeOut New York). The Flatiron Building transformed into a giant slice of pizza (via The World News) and a landing spot for Game of Thrones' dragon Viserion (via Variety) thanks to two exciting Snapchat filters this month. 

Photo Credit: Eataly's Alla Pala


Happy Friday! 🤸‍♀️
📸:  <a target="_blank" href="">@raven_newyork</a>
Happy Friday! 🤸‍♀️ 📸: @raven_newyork
3 days ago